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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. The Customer Journey for the Home - UK - October 2015

    “For the future, internet content and dwell time on web pages will be vital metrics for retailers. By encouraging customers to browse for longer on their websites, retailers are more likely to convert browsers into purchasers, even if those customers go on to buy in stores. Developments of ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    October 2015
    UK
  2. Vacuum Cleaners - US - October 2015

    "There’s an opportunity to make traditional vacuums even more versatile and maneuverable. While cleaning power is as important as ever, improving the vacuuming experience may have an even greater impact on the market."

    - John Owen, Senior Analyst, Household

    This report covers the following areas:

    • A ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    October 2015
    US
  3. Pest Control and Repellents - US - October 2015

    "Warmer weather trends mean higher pest activity and incidence of pest-borne diseases. While consumer concern about pest-borne disease is relatively low, increased incidence of West Nile Virus, Lyme disease, and other diseases could mean greater concern if warmer weather patterns persist. Family ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    October 2015
    US
  4. DIY Home Improvement and Maintenance - US - September 2015

    The DIY home renovation market is on the rise in an improving economy as more consumers engage in discretionary projects to fix up their homes. Prospects for continued growth look good as the emerging generation of new DIYers engages in projects that allow them to add a personal touch to their ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    September 2015
    US
  5. European Retail Handbook - September 2015

    The European Retail Handbook provides top line demographic and economic data and a more detailed analysis of retail trade in each country.

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    £1,495.00 (Excl.Tax)
    Consumer Report
    September 2015
    Europe
  6. Food and Non-food Discounters - UK - September 2015

    “In both food and non-food retailing discounters are making a big impact and they still have some way to go. We expect a period of consolidation in non-food discounting which will begin with Poundland absorbing 99p Stores. But even with that bonus Poundland and its multi-price peers led by B&M and ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    September 2015
    UK
  7. Kitchens and Kitchen Furniture - UK - September 2015

    “A livelier housing market is helping improve consumer confidence so that more people are moving house and more home owners are updating their properties. In 2014 sales of fitted kitchens grew by some 4.6% and 2015 is shaping up to be a year with similar growth.

    Popularity of creative home cooking ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    September 2015
    UK
  8. Home Laundry Products - US - August 2015

    Sales of home laundry products continued a slow decline in 2015 as consumers took advantage of discounts and promotions and other ways to save money. Still, ample opportunities exist in the $12.4 billion category for marketers and retailers that offer consumers ways to simplify the laundry process ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    August 2015
    US
  9. Bathrooms and Bathroom Accessories - UK - August 2015

    “People want sleek, stylish bathrooms, inspired by what they see on television and their experiences of staying in hotels. This is helping fuel demand for fully fitted bathroom furniture which allows them to store their possessions out of sight making for a sophisticated look in the bathroom.”

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    £1,995.00 (Excl.Tax)
    Consumer Report
    August 2015
    UK
  10. Laundry Detergents and Fabric Care - UK - August 2015

    “A focus on fragrance and more premium products has helped encourage shoppers to trade up and expand their product repertoires; in-wash scent boosters and antibacterial laundry cleaners in particular have created new product categories and helped return the market to growth. The next challenge for ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    August 2015
    UK
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