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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Whiskey and Dark Rum - Ireland - February 2019

    “Providing a wide range of different whiskey flavour profiles and expert information sessions during whiskey and dark rum tasting experiences will not only enable pubs and bars to deliver a more immersive experience to consumers interested in learning more about these complex products, but also ...

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    US $1,400.83 (Excl.Tax)
    Consumer Report
    February 2019
    Ireland
  2. Hair & Skincare Products - Ireland - February 2019

    “Increasing concern with the environment among Irish consumers will help to shape the hair and skincare market moving forward, with greater demands for products that offer more environmentally friendly options, and if consumers are willing to pay for this, it could help reverse the decline in ...

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    US $1,400.83 (Excl.Tax)
    Consumer Report
    February 2019
    Ireland
  3. Eco and Ethical Lifestyles - Ireland - February 2019

    “Recent press headlines such as floating plastic islands in the ocean have thrust ethical and environmental issues into the spotlight. Although Irish consumers are increasingly interested in the idea of being more ‘ethical’, many are struggling in practice, offering an opportunity for brands to ...

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    US $1,400.83 (Excl.Tax)
    Consumer Report
    February 2019
    Ireland
  4. Loans and Credit - Ireland - January 2019

    "While both Irish economies have returned to growth following the severe downturn of a decade ago, consumers have not developed anything like the same appetite for borrowing that characterised the last economic boom. Albeit with some exceptions, the attitude towards borrowing is broadly ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    January 2019
    Ireland
  5. Milk and Dairy Alternatives - Ireland - January 2019

    “Provenance remains an important factor when buying milk. Irish consumers are also willing to spend 20p/20c extra for 2 litres of milk to ensure that farmers are paid a fair price. Highlighting links to local suppliers and how much of the purchase price of milk goes directly to dairy farmers will ...

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    US $1,400.83 (Excl.Tax)
    Consumer Report
    January 2019
    Ireland
  6. Payment Methods - Ireland - December 2018

    "Alongside dynamic innovation within the payments sector, old habits are dying hard. While a small cohort of early adopters are embracing innovations such as smartphone-enabled payments, a larger proportion of consumers are clinging hard to preferences for cash and other traditional methods of ...

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    US $1,400.83 (Excl.Tax)
    Consumer Report
    December 2018
    Ireland
  7. Utilities - Gas, Electric, Heating Oil - Ireland - December 2018

    “Irish consumers are increasingly wanting to take a stronger hold of their energy management, with a high level of consumers wanting more information on their energy usage to help manage their bills, while a significant proportion of consumers noted interest in generating their own energy at home ...

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    US $1,400.83 (Excl.Tax)
    Consumer Report
    December 2018
    Ireland
  8. Hotels - Ireland - December 2018

    “Irish visitor numbers are on the rise in Ireland with many seeking out hotels as their accommodation of choice. However, rife competition from Airbnb, means that hotels are under more pressure than ever to deliver on quality and a unique experience to justify the greater expense.”
    – Emma McGeown, ...

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    US $1,400.83 (Excl.Tax)
    Consumer Report
    December 2018
    Ireland
  9. Soft Drinks - Ireland - November 2018

    “The summer of 2018 helped to drive sales value forward, but increasingly consumers are wary of the environmental impact of plastic – and unless soft drinks companies can introduce more environmentally-friendly packaging and policies, they could see sales suffer”

    - Brian O’Connor, Senior Consumer ...

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    US $1,400.83 (Excl.Tax)
    Consumer Report
    November 2018
    Ireland
  10. Artisan Food - Ireland - November 2018

    “Concerns around food safety and quality have seen the issue of traceability become increasingly important to Irish consumers. More widely adopting tracing technology and highlighting their traceability procedures will help specialist food retailers to provide consumers with more information about ...

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    US $1,400.83 (Excl.Tax)
    Consumer Report
    November 2018
    Ireland
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