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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Internet/Satellite Radio - Canada - October 2018

    "In a 2002 interview with The New York Times, legendary musician David Bowie predicted, “the absolute transformation of everything that we ever thought about music will take place within 10 years, and nothing is going to be able to stop it.” He went on to say that, “music itself is going to become ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    October 2018
    Canada
  2. Cheese - Canada - October 2018

    "With the vast majority of Canadians eating cheese at some point, the challenge for cheese makers is finding avenues for future growth and potential areas of challenge. This Report endeavours to provide a topline snapshot of the Canadian cheese consumer, providing companies with empirical ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    October 2018
    Canada
  3. Unsecured Lending - Canada - October 2018

    “The increased use of alternative credit scoring models is likely to facilitate disruption in the lending space and bring more borrowers into the financial mainstream.”
    – Sanjay Sharma, Senior Financial Services Analyst

    This report looks at the following areas:

    • A third of Canadians have outstanding ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    October 2018
    Canada
  4. Better-For-You Snacking - Canada - October 2018

    "Virtually all Canadians are active snackers, enjoying snacks throughout the day as the act of snacking is seen as part of a healthy lifestyle. Canadians prioritize keeping healthy snacks on-hand and are driven to do so to satisfy cravings, no matter the time of day. Attitudes reflect that ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    October 2018
    Canada
  5. Travel Tech - Canada - September 2018

    "With technological devices playing a more and more important role in the everyday lives of consumers, it is important to understand how tech is used outside the day-to-day, and more specifically, how consumers utilize technology when they are travelling. Tech has long been a part of travel – from ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    September 2018
    Canada
  6. Innovations in Travel - Canada - September 2018

    "Most Canadians have taken a leisure trip in the past 12 months, with travel in Canada being most common. Close to a third of Canadians took a leisure trip internationally (excluding US), which is close to on par with those who travelled to the US for the same purpose. The relatively high travel ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    September 2018
    Canada
  7. Coffee and Coffee Shops - Canada - September 2018

    "Canadians love coffee, though what they expect of the category varies. Some look to explore and experiment with new and different types of coffee, while for others, coffee is a ritualistic morning pick-me-up that they don’t want to mess with. Whether one is actively interested in exploring new ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    September 2018
    Canada
  8. Marketing to Moms - Canada - September 2018

    "Canadian moms pride themselves on being reliable (74%) and see themselves as being more successful than a ‘typical’ mom in terms of managing stress and time. Having said this, guilt looms when allowing time for themselves. Moms are reliant on other moms as a key resource contributing to their ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    September 2018
    Canada
  9. Auto Financing - Canada - August 2018

    “Dealerships have a clear point-of-sale advantage in the financing process and satisfaction levels are high, solidifying their place as a convenient one-stop shopping experience.”

    – Sanjay Sharma, Senior Financial Services Analyst

    This report examines the following issues:

    • Most Canadians own at least ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    August 2018
    Canada
  10. Digital Advertising - Canada - August 2018

    "The vast majority of Canadian consumers regularly view digital ads, whether via a computer, mobile device and/or news feed. Additionally, most consumers are also exposed to digital ads on a daily basis. Although most see digital ads frequently, frustration and avoidance of such ads is prominent ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    August 2018
    Canada
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