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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Family Car Buying - Canada - December 2018

    "Most Canadians planning on purchasing a vehicle in the next three years are considering sedans or SUVs (Sports Utility Vehicles). Parents in particular are more likely to consider SUVs, minivans, wagons/hatchbacks and full-size vans, which are typically synonymous with ‘family vehicles’. ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    December 2018
    Canada
  2. In-car Electronics: Entertainment, Navigation and Audio - Canada - July 2018

    "As the wave of technological advancement and connectivity has made its way into the automotive industry, it is important to take stock of what role they play in the market. From the perspective of automakers, the value of in-car electronics is in their ability to influence purchases – whether to ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    July 2018
    Canada
  3. Hybrid and Electric Vehicles - Canada - March 2018

    The market for hybrid and electric vehicles has seen strong growth over the course of the last several years, with consumer consideration and attitudes pointing to a positive outlook for the future of the category. Fuel economy, economical pricing and government incentives are key factors that ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    March 2018
    Canada
  4. Perceptions of Auto Brands - Canada - January 2018

    Brand perceptions for automotive manufacturers are critical to success since consumers are infrequently in the market for a vehicle. Gas mileage, safety ratings, reputation and past experiences are key factors that play a role in shaping consumers’ perceptions of car brands. Operators in the ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    January 2018
    Canada