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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Trends in Health and Wellness - China - August 2016

    “Chinese people take a holistic and balanced approach to managing wellness with mental health and good eating habits being the top priorities. Western eating concepts still play a limited role, while exercising regularly is being recognised as an essential part of healthy lifestyle. Food safety ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    August 2016
    China
  2. Pet Food - China - August 2016

    “Compared with other markets, online is an especially critical channel for the Chinese pet food market. Not only because it’s one of the most popular purchase channels, but the e-commerce’s distribution system enables companies to reach the lower tier cities and rural areas, where there are still ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    August 2016
    China
  3. Household Paper Products - China - July 2016

    “The two main reasons hindering consumers from using niche paper products such as moist toilet paper and kitchen wipes are low relevance and substitutable alternatives, indicating that companies need to prioritise market education if they plan to grow in these subdivided markets.”

    – Yujing Li, ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    July 2016
    China
  4. Colour Cosmetics - China - July 2016

    “China’s colour cosmetics market is still an emerging market where most users’ routines are not fixed. Daily make-up wearers’ numbers have declined compared to 2015. Therefore, converting non-make-up wearers or irregular make-up wearers into regular make-up wearers is more important than ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    July 2016
    China
  5. Credit and Loan Products - China - July 2016

    “How credit and loan products could be designed and operated is more influenced by regulators than providers. In China, benefiting from the Inclusive Finance policy, internet finance players like peer-to-peer lending firms, internet-based banks and equity crowdfunding platforms are thriving. ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    July 2016
    China
  6. On-trade Alcoholic Drinks - China - July 2016

    “Now is a transformative phrase for the alcoholic drinks market. Growth rate will be low but stable over the next five years to 2021. With the rise of an experiential consumption culture and stronger influence from Western lifestyle and purchasing value, Chinese consumers are eager to seek out ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    July 2016
    China
  7. Online to Offline Retailing - China - July 2016

    “The online retail market is slowing, becoming more competitive and has to become more integrated with offline retailing. Retailing has to include a combination of both, requiring redefining what the role of physical stores should be and using more mobile technology. Rising competition is already ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    July 2016
    China
  8. Breakfast Foods - China - July 2016

    “Chinese consumers have developed hierarchical needs for breakfast. Besides the basic needs for satiety and nutrition, people are willing to trade up to products and services that can help them save time and add convenience to the eating process. Meanwhile they have started looking for super ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    July 2016
    China
  9. Sports and Energy Drinks - China - July 2016

    “Thanks to increasingly health-conscious consumers and their fast-paced lifestyles, China’s sports and energy drink market has experienced explosive growth and will continue to expand quickly. The Chinese sports and energy drinks market is dominated by leading international players, posing both ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    July 2016
    China
  10. Chocolate Confectionery - China - June 2016

    “Geographical expansion will be the big issue for foreign companies to achieve sales growth. The lessons from Hershey’s acquisition of Shanghai Golden Monkey will lead foreign players to be cautious when acquiring Chinese companies for their local distribution power. Enhancing the health image of ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    June 2016
    China
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