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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Nappies - China - May 2018

    “Consumption premiumisation has further fuelled the market growth and tariff reduction will bring opportunities to international brands and also threat domestic brands. The agreement on nappy choices of mums and dads shows a chance to involve dads into purchasing nappy. Keep investing in high ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2018
    China
  2. Breakfast Foods - China - May 2018

    “Nutrition and safety are the two basic requirements for consumers when choosing breakfast. While the market value will certainly keep growing, the impetus to drive more business opportunities lies in providing convenience and saving time on preparing breakfast; moreover businesses may have an ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    May 2018
    China
  3. Hotels - China - May 2018

    “The rise of home sharing is posing a threat to conventional hotel business as consumers, especially young consumers, are craving unique and authentic experiences. Hotel groups should strengthen their own advantages, such as professional customer services and fitness facilities, to stay ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    May 2018
    China
  4. Colour Cosmetics - Lip - China - May 2018

    “When it comes to lip colour cosmetics, Chinese consumers, especially young women, are more trend-driven instead of innovation-driven. In the past few years, they have kept speeding up their purchase cycle to follow the evolving trends, which keeps the strong growth going. However, more ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    May 2018
    China
  5. Attitudes towards Fitness - China - May 2018

    “Participating in sports is no longer just for the development of physical strength, but also seen as a trendy lifestyle choice. Driven by fear of missing out, people are eager to go with this tide as shown by the fast-growing desire for splurging on sports gear and apparel, going to fitness ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    May 2018
    China
  6. Sports Participation - China - May 2018

    “The fast-growing sports participation market brings opportunities for not only the sports industry but also brands in other categories. Launching more varieties of sports activities and making sport more fun will attract a larger participant base, and sports data created by participants could ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    May 2018
    China
  7. The Chinese Consumer - China - April 2018

    “Thanks to a more solid performance in China’s economy in 2017, consumer sentiment is starting to move away slightly from the prudence and caution seen in the same time last year. However, consumers are unlikely to change their habit of spending in a smart way. Value for money will continue to be ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    April 2018
    China
  8. Facial Masks - China - April 2018

    “Male consumers will be a new growth point for the facial mask market. Brands encouraging usage frequency is the main driver of market growth. The future market is about product innovation and ingredient education, while paying attention to the causation of skin problems such as air pollution.”
    – ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    April 2018
    China
  9. Mother and Baby Products Retailing - China - April 2018

    “Birth rates are low, and the number of childbearing age mothers continues to decrease. Yet the mother & baby products market continues to grow well, thanks to parents spending more, per capita, on their babies as they seek better quality, safer products. Slowing growth is driving ever-increasing ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    April 2018
    China
  10. Festive Foods - China - April 2018

    “The essential of festive foods isn’t about putting the products in a festival-themed package, but the intrinsic connection with festivals. It is these connections that drive consumers’ consumption and gifting of festive foods during festivals. Innovations around flavours, packaging and formula ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    April 2018
    China
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