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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Digital Trends (Consumer) - US - April 2019

    "Consumers have accepted the vital role that technology plays in their daily lives. Media preferences dictate how new technology is used and where people spend most of their time online. New software will likely focus on speed and reliability rather than “wow” factor to sustain long-term ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    April 2019
    US
  2. The Night In - Ireland - April 2019

    “Watching TV – both live and streamed are key night-in activities among Irish consumers in 2019, and with consumers seeking to cut back on out-of-home leisure spending, this might see increased usage of TV, gaming and other in-home activities moving forward.”
    – Brian O’Connor, Senior Consumer Analyst

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    US $1,400.83 (Excl.Tax)
    Consumer Report
    April 2019
    Ireland
  3. Travel Money - UK - March 2019

    “As the travel money market adjusts to the new realities of a weaker Pound, consumers are actively adapting their behaviours and attitudes towards paying and spending abroad. Despite the challenges, there are opportunities for providers willing to help people make the most of their pounds.”

    – Irene ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    March 2019
    UK
  4. Digital Advertising - China - March 2019

    “Both content and touchpoint are crucial for successful digital advertising, as consumers don’t want to be fed irrelevant information anymore. Native content will continue to be of importance and lifestyle-positioning is increasingly appealing. Meanwhile, advertisers need to explore new ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    March 2019
    China
  5. Attitudes Toward Gaming - US - March 2019

    "The prominence of gaming in pop culture cannot be dismissed or ignored. Gaming is competing with music, TV, and movies in the media landscape – and among a substantial audience, it’s winning. Video game streamers, eSports, and competitive mobile gaming have all changed what opportunities are ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    March 2019
    US
  6. Sweet and Savoury Spreads – Indian Consumer – 2019

    Pave the way for functional spreads. Utilise seasonal ingredients and highlight provenance. Cater to the Indian palate with traditional chutneys and sauces.

    Natasha Kumar, Food & Drink Analyst - India

    EXECUTIVE SUMMARY

    KEY TRENDS

    • Key drivers
    • Global trends and how they are playing out in India

    CONSUMER ...

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    US $2,495.01 (Excl.Tax)
    Consumer Report
    February 2019
    India
  7. Sweet and Savoury Spreads – Indian Consumer – 2019

    Pave the way for functional spreads. Utilise seasonal ingredients and highlight provenance. Cater to the Indian palate with traditional chutneys and sauces.

    Natasha Kumar, Food & Drink Analyst - India

    EXECUTIVE SUMMARY

    KEY TRENDS

    • Key drivers
    • Global trends and how they are playing out in India

    CONSUMER ...

    Read More
    US $2,495.01 (Excl.Tax)
    Consumer Report
    February 2019
    India
  8. Beauty Influencers - US - February 2019

    "The power of beauty influencer marketing continues to grow, with women flocking to social media for tutorials and product reviews. Most women follow beauty influencers to learn more about trends, and the use of influencers can shorten the learning curve while minimizing the risk often associated ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    February 2019
    US
  9. Consumers and the Economic Outlook - UK - February 2019

    “Concern over the impact of Brexit is more severe than at any other time since Mintel stated tracking this measure, including the initial shock in the immediate aftermath of the vote. Theresa May’s withdrawal agreement was the first glimpse of anything resembling certainty since Article 50 was ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    February 2019
    UK
  10. Internet Influencers - US - February 2019

    "Influencers can bring authenticity to brand communications. While consumers who follow influencers may know when they are being sold to, they still value the entertaining and honest depictions of real life that are projected online. Influencer marketing will continue to evolve as user-generated ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    February 2019
    US
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