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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Vegetables - US - May 2018

    "The vegetable category remains sizable, though sales are largely driven by consumer interest in lower prices and fresher options. While consumers indicate they would like more vegetables in their diet, data shows they continue to fall short of recommendations, suggesting brands may well have to ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2018
    US
  2. Dips and Savory Spreads - US - May 2018

    "The diverse $4.6 billion dips and savory spreads category enjoys solid consumer participation, likely due in part to the increasing popularity of snacking and brand loyalty. All three segments of the category managed growth from 2016-2017, but refrigerated options have been especially successful ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2018
    US
  3. Non-chocolate Confectionery - US - May 2018

    "Dollar sales of non-chocolate confectionery have increased although year-over-year growth has been slow, as the category struggles with consumer concerns over health. However, the importance of indulgence has prevented decline overall. Growth, albeit slow, is forecast through 2022, with the ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2018
    US
  4. Online Shopping - US - May 2018

    "While purchases made online comprise a small portion of total retail sales, e-commerce continues to grow at staggering rates with no end in sight. Even many retailers that are struggling overall report their e-commerce business as a bright spot. Consumers value the convenience and (often) ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2018
    US
  5. Quick Service Restaurants - US - May 2018

    "The QSR market is thriving thanks to QSR brands making changes consumers want while still staying true to its brand identity. Value remains a major focus within the QSR market, and most chains are focusing heavily on their low-price options, with many also developing a few premium options in ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2018
    US
  6. The Natural/Organic Shopper - Canada - May 2018

    "When asked, most Canadians claim they purchase foods or drinks with either organic or natural labels. Furthermore, more consumers claim that they are purchasing more organic/natural foods/drinks. While these are positive signs, the perception that these products are too expensive remains a ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2018
    Canada
  7. Frozen Snacks - US - May 2018

    Frozen snacks have bounced back from an unstable past few years and steady, but minimal, growth is predicted looking ahead to 2022. Private label brands are performing strongly and legacy frozen snack brands remain stable, especially among parents with 85% acknowledging their kids eat frozen ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2018
    US
  8. Carbonated Soft Drinks - US - April 2018

    The mature $36.2 billion CSD (carbonated soft drink) market faces competition from RTD (ready to drink) coffees, energy drinks, sparkling waters, and BFY (better-for-you) options. Growth opportunities lie in targeting the occasions when CSDs offer unique benefits and focusing on functional and ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    April 2018
    US
  9. Chocolate Confectionery - US - April 2018

    Dollar sales of chocolate confectionery continue to grow at a modest pace, driven by the nearly universal penetration and the belief that chocolate is a permissible indulgence. While purchasers are creatures of habit when choosing chocolate, they are also open to new flavors and varieties and ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    April 2018
    US
  10. Condiments and Seasonings - Canada - April 2018

    While consumers’ tastes are evolving, familiarity remains the most important consideration for Canadians when deciding on what condiments and/or seasonings to use. This represents a potential challenge for companies that operate in the category. Is there room to innovate and yield a return on ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    April 2018
    Canada
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