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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Beauty Influencers - US - February 2019

    "The power of beauty influencer marketing continues to grow, with women flocking to social media for tutorials and product reviews. Most women follow beauty influencers to learn more about trends, and the use of influencers can shorten the learning curve while minimizing the risk often associated ...

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    US $4,163.90 (Excl.Tax)
    Consumer Report
    February 2019
    US
  2. Attitudes towards Healthy Eating - UK - February 2019

    “Gut health is widely seen as essential for overall health, however, few people have knowingly eaten foods which support gut health. This points to a lack of awareness of which foods provide this benefit. Products with EFSA-approved claims in this area should therefore look to flag this up clearly ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    February 2019
    UK
  3. Optical Goods Retailing - UK - February 2019

    “The takeover of Tesco Opticians by Vision Express at the end of 2017 marks a major change, injecting a ‘big 3’ opticians’ brand into more than 200 supermarket sites. In 2019 Asda’s own opticians’ operation is likely to gain from the proposed merger of Asda with Sainsbury’s creating stiff ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    February 2019
    UK
  4. Health and Fitness Clubs - US - February 2019

    "Both revenue and memberships in the health and fitness club industry continue on a steady incline. A shift in recent years shows that memberships are increasing at a faster rate than number of clubs. Working out at home and enhanced home fitness equipment are obstacles for the market. ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    February 2019
    US
  5. Sabonetes e Produtos para o Banho - O que os consumidores buscam e como isso pode influenciar a indústria - Brasil - Janeiro 2019

    “A categoria de sabonetes e produtos para o banho tem alguns desafios no Brasil. A indústria precisa estar atenta aos riscos que certos materiais causam ao meio ambiente e aos seres humanos, como as microesferas de plásticos presentes em esfoliantes, por exemplo. Além disso, é necessário que ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    January 2019
    Brazil
  6. Health Management Trends - US - January 2019

    "The health and wellness market has grown from an industry to a culture, expanding the definition of what it means to be healthy in more holistic terms. All adults report doing something for the benefit of their health and wellbeing so brands have an opportunity to connect with consumers to ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    January 2019
    US
  7. Feminine Hygiene and Sanitary Protection Products - UK - January 2019

    “The UK’s ageing population has helped to create a fast-growing incontinence products market. That rosy picture doesn’t extend to the sanitary protection and feminine hygiene categories, however. The former is contending with a long-term fall in sales, while the latter is struggling to really ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    January 2019
    UK
  8. Hispanics' Diet and Wellness - US - January 2019

    "How Hispanics approach their overall wellbeing depends on how concerned they are about their physical and emotional wellbeing as well as how they eat. How they react to these concerns shows that the Hispanic market is far from being homogeneous, and each of the different segments offers unique ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    January 2019
    US
  9. Black Consumers' Diet and Wellness - US - January 2019

    "Black adults believe that a healthy diet and exercise leads to overall wellness, but their knowledge of what constitutes a healthy lifestyle and their everyday habits are sometimes in conflict with one other. Most Black adults are concerned that their efforts to maintain or improve their health ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    January 2019
    US
  10. Cooking Enthusiasts - Canada - December 2018

    "It can be said that Canadians know their way around a kitchen given that virtually all Canadians (97%) claim to have at least a minimum of basic cooking skills. Although the activity is one that most enjoy, time constraints and logistical considerations lead half the population to see the task as ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    December 2018
    Canada
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