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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. OTC Pain Management - US - June 2018

    "A majority of consumers turn to some form of OTC (over-the-counter) pain management product to treat pain, with OTC internal analgesics remaining the dominate choice for pain relief, though external analgesics continue to experience faster growth. Looking forward, consumers’ need for pain ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    June 2018
    US
  2. Men's Attitudes to BPC - Brazil - May 2018

    “The BPC products for men have some challenges to overcome. It’s more common to see men with a beard and mustache nowadays, for example, but most of them still do not use any facial hair product. In addition, barbershops need to find creative ways to attract these consumers, as the majority still ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    May 2018
    Brazil
  3. Atitudes dos Homens com Produtos de Beleza e Cuidados Pessoais - Brasil - Maio 2018

    “O mercado de produtos de beleza e cuidados pessoais masculinos tem alguns desafios a enfrentar. Apesar dos homens estarem, por exemplo, deixando a barba/bigode crescer, a maioria deles ainda não usa nenhum tipo de produto específico para esses pelos faciais. Além disso, as barbearias precisam ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    May 2018
    Brazil
  4. Marketing Health to Millennials - US - May 2018

    While not health obsessed, Millennials are doing things to improve their wellness. 52% of Millennials are currently focused on four or more of the activities that were surveyed, underscoring their multitasking approach to health. Millennials have a broader definition of what it means to be healthy ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2018
    US
  5. Online Shopping - US - May 2018

    "While purchases made online comprise a small portion of total retail sales, e-commerce continues to grow at staggering rates with no end in sight. Even many retailers that are struggling overall report their e-commerce business as a bright spot. Consumers value the convenience and (often) ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2018
    US
  6. Footcare - US - May 2018

    "Footcare industry sales are projected to dip. The industry is slowly stabilizing after a sharp sales increase in 2015 was followed immediately by steep declines, a result of a foot smoothing device fad. Foot pain and aesthetic issues are fairly common, driving footcare product usage. Consumers ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2018
    US
  7. Managing Stress and Wellbeing - UK - May 2018

    “Levels of stress amongst today’s Brits are on the rise, driven by growing financial pressures and increasing workloads. This represents a burgeoning health crisis that the NHS is ill equipped to cope with, indicating an opportunity for brands and service providers to help alleviate – or even ...

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    US $2,693.85 (Excl.Tax)
    Consumer Report
    May 2018
    UK
  8. Haircare - Shampoo, Conditioner, Treatment and Coloring - Brazil - April 2018

    “The Brazilian haircare market is constantly innovating. New trends, such as natural, organic, and vegan products, as well as options for different hair types, such as curly and Afro-textured; new washing techniques, such as no-poo/low-poo; and line extensions, such as post-shampoos, pre-shampoos, ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    April 2018
    Brazil
  9. Cough, Cold, Flu and Allergy Remedies - US - April 2018

    Total sales for the cough, cold, flu, and allergy remedy market reached $9.5 billion in 2017, a 6.2% increase from 2016. The start to a record-breaking flu season has already driven an 8.7% increase in the cold and sinus remedies segment, fueled by sales of flagship, multi-functional brands such ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    April 2018
    US
  10. Health Food Retailing - UK - March 2018

    “The health food specialists have capitalised on the health and wellbeing trend but it hasn’t been easy as supermarkets and online players have increasingly muscled in on the market. The most important factor for specialists is trust, both as a way to combat the threat of the competition but also ...

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    US $2,693.85 (Excl.Tax)
    Consumer Report
    March 2018
    UK
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