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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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No. of reports 1 of 302
  1. Marketing to Senior Travellers (Incl Impact of COVID) - China - April 2020

    • Consumer Report
    • April 2020
    • China

    “Seniors will become an important consumer group in the future travel market, not only because the growth in the population of seniors and their travel frequency, but more importantly because they are among the first group of consumers to pick up travel after COVID-19, due to ...

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  2. Travel Tours and Activities: Incl Impact of COVID-19 - US - April 2020

    • Consumer Report
    • April 2020
    • US

    "The booming tourism industry brought in an estimated $717.4 billion in 2019. However, the COVID-19 pandemic will cause a stark downturn in 2020. To come back from this, tour operators need to tap into the biggest demands of tourists. By reaching them through digital channels ...

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  3. Winter Holidays - China - February 2020

    • Consumer Report
    • February 2020
    • China

    “Local lifestyle, culture and winter sports have turned the icy weather into popular tourism resources over the past five years. To maintain the attractiveness of ice and snow destinations, tourism sites shouldn’t lose their authenticity when commercialising holiday destinations.”

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  4. Consumers and the Economic Outlook - UK - February 2020

    • Consumer Report
    • February 2020
    • UK

    “The UK left the EU with consumers still expecting Brexit to have a negative overall effect, but with much more positive views than in previous months. The clarity provided by the General Election and delivery of Brexit, continued high employment and above-inflation wage rises, ...

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  5. Travel Insurance - UK - February 2020

    • Consumer Report
    • February 2020
    • UK

    “Mintel’s research shows that, when it comes to choosing a travel policy, a much greater proportion of people are swayed by price than important product features such as cover limits and excess levels. Moreover, many consumers assume that their policy will cover all ...

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  6. The Ethical Traveller - UK - February 2020

    • Consumer Report
    • February 2020
    • UK

    “More travellers are likely to adopt the ‘flexitarian’ approach to flying that we are seeing in dietary habits – choosing to take lower carbon forms of transport or stay in the UK for some, but not all, of their holidays. Travellers want to feel their holidays are helping local ...

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  7. Travel Booking - US - February 2020

    • Consumer Report
    • February 2020
    • US

    "With travel continuing to be popular, the travel arrangement and reservations industry hit nearly $56 billion in revenue in 2019. Travel is an important component of leisure spending and is forecast for further growth; however, aggregators that facilitate search and booking ...

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  8. Innovations in Travel - Canada - January 2020

    • Consumer Report
    • January 2020
    • Canada

    "The majority of Canadians have taken a leisure trip in the past year, with non-US international travel a healthy segment in the category. Consumer sentiment aligns with this narrative with many citing a preference for international trips as opposed to domestic destinations. ...

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  9. Holiday Review - UK - January 2020

    • Consumer Report
    • January 2020
    • UK

    “The Thomas Cook collapse has had no impact on travellers’ faith in the package holiday market. However, many will be cautious when booking a package holiday, trusting their holidays to the hands of well-known companies that provide high quality customer experiences.”

    – Marloes ...

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  10. Family Vacations - US - January 2020

    • Consumer Report
    • January 2020
    • US

    "Parents of children under the age of 18 in the household want both escape and enrichment from their vacations. Families feel economically secure enough to spend money on vacations, though parents feel their ability to take vacation is constrained by their work schedules. As ...

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No. of reports 1 of 302