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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Media Trends Autumn - UK - September 2018

    "Across media markets consumers have become very comfortable with the subscription payment model and they show a willingness to sign up to multiple types of subscriptions, with expense the primary barrier to doing so. The video subscription market in particular is set to undergo significant ...

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    US $2,693.85 (Excl.Tax)
    Consumer Report
    September 2018
    UK
  2. Streaming Media - Ireland - September 2018

    “The value of the media streaming market continues to grow in Ireland, as consumers increasingly prefer to access content via streaming services compared to traditional means. Some consumers, however, would be willing to accept advertising on paid streaming services in return for a discount on ...

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    US $1,478.58 (Excl.Tax)
    Consumer Report
    September 2018
    Ireland
  3. Digital Trends (Hardware) - US - September 2018

    "In the modern tech market, efficient devices are expected and consumers are increasingly looking for connection between devices to contribute to a cohesive experience. Hesitation toward new, unproven technology has hindered growth in emerging categories, but advancements in displays and voice ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    September 2018
    US
  4. Attitudes towards Video and TV - UK - August 2018

    “Competition within the video subscription streaming market is set to increase considerably over the coming years as major new players, from Apple to YouTube, introduce new services. Many of these services look as if they will be combining TV content with other media formats, including music, ...

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    US $2,693.85 (Excl.Tax)
    Consumer Report
    August 2018
    UK
  5. Content Consumption: TV and Movies - Canada - August 2018

    "With the growing importance of the internet in regards to content consumption, the landscape for TV shows and movies has shifted. Traditional ways of accessing content, such as cable/satellite subscriptions and movie theatres, are now threatened by the low-priced convenience that is offered by ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    August 2018
    Canada
  6. Attitudes to Advertising - Ireland - August 2018

    “There remains a high level of advertising avoidance as Irish consumers continue to fast forward through TV adverts when using catch-up and on-demand services, and change channels and browser tabs when adverts start. However, as consumers show a strong preference for advertising that informs them ...

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    US $1,478.58 (Excl.Tax)
    Consumer Report
    August 2018
    Ireland
  7. The Magazine Reader - US - July 2018

    "The plight of print publications in the 21st century has been much publicized, and remains ongoing. Total print and digital copies sold fell from 2010-17, and as a result, ad sales have fallen. However, there remain bright spots for the industry, including the successful emergence of digital ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    July 2018
    US
  8. Regional Newspapers - UK - July 2018

    “Regional/local newspapers continue to struggle within the digital world, with media platforms such as Facebook and Google set up to favour national titles. The Cairncross Review, to be published in early 2019, indicates that there will be far greater government involvement in supporting the ...

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    US $2,693.85 (Excl.Tax)
    Consumer Report
    July 2018
    UK
  9. Live Streaming - China - June 2018

    “Consumers are eager to learn about new things via livestreaming shows. The content is the key. Livestreaming shows should be a way for brands to be real to consumers, and also to impress by offering something new.”

    – Mintel Analyst

    This report examines the following issues:

    • In search of high-quality ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    June 2018
    China
  10. Books and e-books - UK - June 2018

    “The excitement of the print revival has died down slightly with print growth stalling in 2017 and 2018. The most intriguing sector of the book market currently is audiobooks; with the format likely to receive a boost from the growing popularity of voice-controlled smart speakers”.

    - Rebecca ...

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    US $2,693.85 (Excl.Tax)
    Consumer Report
    June 2018
    UK
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