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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Attitudes toward Private Label - US - November 2014

    “Store brands must do a better job of distinguishing between their value and premium tiers to attract the right customers to the right products.”– Amy Kraushaar, US Category Manager, Food & Drink and Foodservice

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    November 2014
    US
  2. America's Pet Owners - US - September 2014

    “Americans love their pets to the tune of more than $54 billion a year. For many, the household pet is member of the family like any other. Yet, the cost of ownership is rising at the same time that families have increasing financial responsibilities and burdens. Marketers that figure out how to ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    September 2014
    US
  3. Black Consumers Attitudes toward Advertising - US - July 2014

    "Many marketers are shifting their dollars away from the Black consumer segment, while others are moving their initiatives away from traditional to digital. Since Blacks are receptive to advertising and want to see more targeted to them, they are paying attention to which companies demonstrate a ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    July 2014
    US
  4. Pet Supplies - US - June 2014

    “Pet supply sales are expected to grow steadily in the coming years. To boost sales and stave off competition from private label and nontraditional marketers, companies must combat concerns regarding product safety, improve pet owner engagement, harness the power of the Millennial mom, and develop ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    June 2014
    US