2022
10
A Year of Innovation in the Baby Milk and Food Market 2022
2022-06-24T11:01:14+01:00
REP09A4C82F_4EFD_416A_AB95_CCDF9ED306AD
2195
152353
[{"name":"Baby Food and Formula","url":"https:\/\/store.mintel.com\/industries\/food\/baby-food-formula"}]
Report
en_GB
Manufacturers of baby milk and food are focusing on helping parents meet their babies' nutritional needs. Sustainable and natural formulas are growing in profile. Mikolaj Kaczorowski, Innovation Analyst…

A Year of Innovation in the Baby Milk and Food Market 2022

£ 2,195 (Excl.Tax)

Description

Explore and understand the latest trends in the infant food category, as well as innovations across the globe in 2022.

 

Baby Food Market Size in EMEA

Parents are increasingly expecting infant formula market brands to have a more holistic approach to sustainability, from farm to table.

According to baby food market statistics, flavoursome baby foods packed with fruit and vegetables help parents meet their babies’ nutritional needs whilst keeping babies engaged with food.

 

Baby Food Market Size in APAC

Parental expectations are moving beyond vitamin and mineral fortification, and are seeking out additional benefits such as pre- and probiotics on the baby food market.

Meanwhile, natural and organic baby milk and foods are increasingly on parents’ radars.

 

Baby Food Market Size in the Americas

Baby milk and food brands are reducing undesirables such as sugars and salts to address growing parental concerns – this helps brands to hold on to their baby food market share.

Parents are looking to baby food to help them meet their babies’ recommended fruit and vegetable intake.

To discover more about the A Year of Innovation in Baby Milk and Food Market Report 2022, read our The Future of Baby Food and Milk Market Report 2022, or take a look at our extensive Baby Food and Drink Market Research.

 

Baby Food Market Report 2022: An Expert’s View

This report, written by Mikolaj Kaczorowski, a leading analyst in the baby food industry, delivers in-depth commentary and analysis to highlight global baby milk innovation, and adds expert context to the numbers.

Manufacturers of baby milk and food are focusing on helping parents meet their babies’ nutritional needs. Sustainable and natural formulas are growing in profile.

Mikolaj Kaczorowski, Innovation Analyst
Mikolaj Kaczorowski
Innovation Analyst

Table of Contents

  1. EUROPE, MIDDLE EAST & AFRICA (EMEA)

    • Europe: the climate crisis influences purchase decisions
    • Graph 1: baby milk and food launches, by share of ethical and environmental claims, 2017-22
    • Europe: growing focus on flavour diversity
    • Graph 2: baby food* launches, by share of top 10 flavour components, 2021-22
    • The Middle East & Africa (MEA)
  2. Asia Pacific (APAC)

    • Asia: baby food and milk launch activity records a rise in nutrient-boosted formulations
    • Graph 3: baby milk/formula^ launches, by share of select plus and functional claims, 2017-22
    • Graph 4: baby food* launches, by share of select plus and functional claims, 2017-22
    • Asia: organic baby products are in demand
    • Graph 5: baby milk and food launches, by share of select natural claims, 2017-22
    • Australia & New Zealand: local, natural and plant-based formulations are trending
  3. the americas

    • North America: salt and sugar content tumbles among baby food launches
    • Graph 6: baby food* launches, by average sugars, 2017-22
    • Graph 7: baby food* launches, by average sodium, 2017-22
    • North America: focus on babies’ fruit and vegetable requirements
    • Graph 8: baby food* launches, by top 10 flavours, 2021-22
    • Latin America: parents seek natural and less-processed foods
    • Graph 9: baby milk and food launches, by share of natural claims category, 2017-22

About the report

This market report provides in-depth analysis and insight supported by a range of data. Explore a year of innovation in depth to know exactly what’s working.

The Consumer

What They Want. Why They Want It.

The Competitors

Who’s Winning. How To Stay Ahead.

The Market

Size, Segments, Shares And Forecasts: How It All Adds Up.

The Innovations

New Ideas. New Products. New Potential.

The Opportunities

Where The White Space Is. How To Make It Yours.

The Trends

What’s Shaping Demand – Today And Tomorrow.

Below is a sample report, understand what you are buying.

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Year of Innovation Sample Cover

Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Our reports are available to download in PDF and PPT formats.

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