Explore the latest innovation in bread in 2024 with Mintel’s global innovation report. The report identifies the major launch activities, pivotal consumer attitudes and most important product development of the year across regions EMEA, APAC, and the Americas.
Key innovation trends in the global bread market are analysed and succinctly presented alongside Mintel’s consumer data and insights. So you can understand changing consumer demands and identify future growth opportunities.
This report also presents Mintel’s analysts’ pick of the most innovative launches in the global bread and bread products market. Understanding innovation in the bread market has never been so easy.
To discover more about the global bread and bread products market, read The Future of Bread, Bakery and Cakes or take a look at Mintel’s extensive baked goods market research.
This innovation report is written by Zoe Wong. Zoe joined the Mintel Food & Drink team in March 2023, having previously worked in Mintel GNPD Operations. Zoe has a background in NGO fundraising and corporate communications and has a Bachelor of Arts degree in Communication Studies from the University of Western Australia.
Better-for-you claims are inspiring innovation in bread and bread products, as resealable packaging and nutrient-packed seeds are pitched to convey value appeal.
Zoe Wong
Junior Analyst – Food & Drink, BPCH
Mintel is the world’s leading market intelligence agency. We show you how consumers think today and tomorrow. As a trusted partner to industry leaders, we deliver game-changing insights to businesses across the globe, fuelling their marketing and innovation strategies that will shape the future.
Access high-quality market research with every purchase of Mintel’s Year of Innovation reports. Here’s what else is included in your report purchase:
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Indulgent experience remains the mainstay of this category, driven by taste and texture. Better-for-you claims are also inspiring innovations. Zoe Wong, Junior Analyst - Food & Drink, BPCH ...
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