Explore the latest innovations across the global colour cosmetics market in 2024. Our global trends market report identifies the biggest launch activities, pivotal consumer attitudes and important advances of the year across regions like EMEA, APAC, and the Americas.
Eco-packaging claims are growing within the colour cosmetics market. Brands are riding the eco-wave by starting to differentiate with biodegradable or compostable options. Meanwhile, the ‘skinification’ trend in the colour cosmetics industry is making its way to nails.
While still niche, brands are developing products that help consumers combat the impact of poor air quality on skin health, as well as ensuring colour cosmetics are suitable for consumers with acne-prone skin.
Brands in the colour cosmetics industry are catering to consumers with busy lifestyles by offering long-lasting claims and developing easy-to-use makeup products.
This is just a snapshot of the trends in the colour cosmetics industry, to learn more about future innovations and challenges facing the colour cosmetics market, purchase our full report. Or, to discover more about the global colour cosmetics market, read The Future of Colour Cosmetics 2024 Report or take a look at our extensive Colour Cosmetics Market Research.
This report, written by Georgia Stafford a leading innovation analyst, delivers in-depth commentary and analysis to highlight innovations in the global colour cosmetics market and add expert context to the numbers.
Brands are meeting consumer demand for long-lasting products that are kind to skin. Meanwhile, brands are differentiating with niche eco-ethical claims.
Georgia Stafford
Beauty & Personal Care Analyst
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