2023
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A Year of Innovation in the Facial Skincare Market 2023
2023-04-28T09:00:39+01:00
REPB11D98E5_18FE_4D51_8452_C28731961BB6
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[{"name":"Facial Care","url":"https:\/\/store.mintel.com\/industries\/beauty-personal-care\/skincare\/facial-care"}]
Report
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The ongoing cost-of-living crisis will drive private label NPD. Innovation is focusing on efficacy, skin health, all-in-one formulas and sustainability. Dionne Officer, Research Analyst - BPC Innovation…
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  10. A Year of Innovation in the Facial Skincare Market 2023

A Year of Innovation in the Facial Skincare Market 2023

A Year of Innovation - What's Included
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Explore the latest global innovations across the facial skincare industry in 2023. Our global facial skincare market report identifies the biggest launch activities, pivotal consumer attitudes and important advances of the year across regions like EMEA, APAC, and Americas.

Innovation in Skincare – EMEA

Consumer interest in improving overall skin health (i.e. skin barrier/microbiome) is driving skincare innovation, with brands showcasing the use of probiotics, maintaining the acid mantle, or rebuilding skin’s barrier function.

Amid a cost of living crisis, private-label skincare innovation can expand and highlight efficacy and quality in addition to value for money.

Innovation in Skincare – APAC

Prestige brands in the global facial skincare market can leverage consumer interest in efficacy to stand out and justify their higher price point.

All-in-one skincare formulas are perceived as more affordable and convenient than singular-benefit options, driving their appeal during the economic squeeze.

Innovation in Skincare – Americas

Mintel’s full report outlines the importance for brands to clearly promote the efficacy of skincare ingredients used and prove this to appeal to consumers.

Beauty brands can stand out in an increasingly saturated eco-friendly segment by improving their facial skincare innovation by focusing on lab-engineered ingredients.

Vegan and cruelty-free beauty are the fastest-growing claims in Latin America and can expand further still.

To discover more about A Year of Innovation in Facial Skincare Market Report 2023, read UK Women’s Facial Skincare Market Report 2022, or take a look at our extensive BPC Market Research.

Expert Analysis from a BPC Specialist

This report, written by Dionne Officer, a leading analyst in the BPC sector, delivers in-depth commentary and analysis to highlight global trends and innovation in the global facial skincare market and add expert context to the numbers.

The ongoing cost of living crisis will drive private-label NPD. Facial skincare innovation is focusing on efficacy, skin health, all-in-one formulas and sustainability.”

Dionne Officer
Research Analyst – BPC Innovation

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  1. EUROPE, MIDDLE EAST & AFRICA (EMEA)

    • Europe: skin barrier, acid mantle and probiotic claims can expand
    • Graph 1: share of facial skincare launches with skin-health-related* claims, 2018-23
    • Europe: stress the efficacy and quality of private label
    • Graph 2: share of private label facial skincare launches, by sub-category, 2022-23
    • The Middle East & Africa (MEA)
  2. Asia Pacific (APAC)

    • Asia: prestige brands can showcase their expertise to stand out
    • Graph 3: eye, face and neck care launches, by top 10 beauty-enhancing claims, 2018-19 vs 2022-23
    • Asia: help consumers streamline their routines with all-in-one formulas
    • Australia & New Zealand (ANZ)
  3. the americas

    • North America: prove efficacy to build trust
    • Graph 4: share of facial skincare launches, by top five beauty enhancing claims, 2018-19 vs 2022-23
    • North America: lab-grown ingredients are set for growth
    • Graph 5: facial skincare launches, by fastest-growing eco-friendly claims, 2018-19 vs 2022-23
    • Latin America: eco/ethical claims can expand further still

Why Choose Mintel?

Mintel is the world’s leading market intelligence agency. We show you how consumers think today and tomorrow. As a trusted partner to industry leaders, we deliver game-changing insights to businesses across the globe, fuelling their marketing and innovation strategies that will shape the future.

Access high-quality market research with every purchase of Mintel’s Year of Innovation reports. Here’s what else is included in your report purchase:

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