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- A Year of Innovation in the Facial Skincare Market 2023
A Year of Innovation in the Facial Skincare Market 2023
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Explore the latest global innovations across the facial skincare industry in 2023. Our global facial skincare market report identifies the biggest launch activities, pivotal consumer attitudes and important advances of the year across regions like EMEA, APAC, and Americas.
Consumer interest in improving overall skin health (i.e. skin barrier/microbiome) is driving skincare innovation, with brands showcasing the use of probiotics, maintaining the acid mantle, or rebuilding skin’s barrier function.
Amid a cost of living crisis, private-label skincare innovation can expand and highlight efficacy and quality in addition to value for money.
Prestige brands in the global facial skincare market can leverage consumer interest in efficacy to stand out and justify their higher price point.
All-in-one skincare formulas are perceived as more affordable and convenient than singular-benefit options, driving their appeal during the economic squeeze.
Mintel’s full report outlines the importance for brands to clearly promote the efficacy of skincare ingredients used and prove this to appeal to consumers.
Beauty brands can stand out in an increasingly saturated eco-friendly segment by improving their facial skincare innovation by focusing on lab-engineered ingredients.
Vegan and cruelty-free beauty are the fastest-growing claims in Latin America and can expand further still.
To discover more about A Year of Innovation in Facial Skincare Market Report 2023, read UK Women’s Facial Skincare Market Report 2022, or take a look at our extensive BPC Market Research.
This report, written by Dionne Officer, a leading analyst in the BPC sector, delivers in-depth commentary and analysis to highlight global trends and innovation in the global facial skincare market and add expert context to the numbers.
Mintel is the world’s leading market intelligence agency. We show you how consumers think today and tomorrow. As a trusted partner to industry leaders, we deliver game-changing insights to businesses across the globe, fuelling their marketing and innovation strategies that will shape the future.
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Find out moreFrom consumer reports to customised growth strategies. We have an option to suit your business requirements.
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