Explore the latest innovation in facial skincare market in 2024 with Mintel’s global innovation report. The report identifies the major launch activities, pivotal consumer attitudes and most important product development of the year across EMEA, APAC, and the Americas.
Key innovation trends in the facial skincare market are analysed and succinctly presented alongside Mintel’s consumer data and insights. So you can understand changing consumer demands and identify future growth opportunities.
This report also presents Mintel’s analysts’ pick of the most innovative launches in the global facial skincare market. Understanding innovation in skincare has never been so easy.
To discover more about the global facial skincare market, read The Future of Facial Skincare or take a look at Mintel’s extensive facial skincare market research.
Meet The Expert
Dionne Officer is responsible for researching, writing and publishing the annual beauty, personal care and healthcare ‘A year of innovation’ reports. They have recently completed a Masters in Cosmetic Science at London College of Fashion where they focused on the sustainability of cosmetic ingredients and technologies.
Facial skincare NPD can explore novel anti-ageing terminology, better convey safety and offer convenience as product repertoires grow.
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Europe, Middle East & Africa (EMEA)
- Europe: inflammageing and longevity claims gain momentum
- Graph 1: facial skincare launches by select anti-ageing claims, 2019-20 vs 2023-24
- Europe: peptides can be the next hero ingredient
- The Middle East & Africa (MEA)
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Asia Pacific (APAC)
- Asia: anti-ageing claims continue to resonate
- Graph 2: facial skincare launches by select beauty-enhancing claims, 2019-20 vs 2023-24
- Asia: convenience will appeal as repertoires expand
- Graph 3: facial skincare launches by convenience claims, 2019-20 vs 2023-24
- Australia & New Zealand (ANZ)
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The Americas
- North America: sensitive skin claims denote quality
- Graph 4: facial skincare launches by sensitive skin claims, 2019-22 vs 2023-24
- North America: sustainability continues to appeal
- Graph 5: facial skincare launches by the top five fastest growing eco-ethical claims, 2019-20 vs 2023-24
- Latin America: heatwaves may increase SPF usage
What is 'A Year of Innovation' Report?
To truly understand a market, it’s essential to look at the products that are shaping it. Our ‘A Year of Innovation’ reports provide a detailed review of specific categories, focusing on the most notable product launches from the past 12 months. These reports are designed to give you a clear and comprehensive picture of recent innovation and its impact.
How We Analyse a Year of Innovation
By deconstructing the past year’s activity, we can provide valuable context for your current and future strategies. Here’s how we do it.
A Deep Dive into Product Launches
The core of these reports is a thorough examination of new products. We go beyond simply listing what’s new. Our analysis delves into the “why” behind each product launch, exploring the strategies, ingredients, and marketing claims that are driving innovation. This helps you understand what’s working, what’s not, and where the market is headed.
Powered by the Global New Products Database (GNPD)
Our insights are built on a foundation of robust data from Mintel’s Global New Products Database (GNPD). This powerful tool tracks and catalogues new product launches from around the world. By leveraging the GNPD, we offer a complete exploration of innovative activity within your category, ensuring our analysis is comprehensive, accurate, and relevant.
Uncovering Trends and Consumer Shifts
Our ‘A Year of Innovation’ reports are designed to equip you with actionable insights into how to lead innovation in your category. By studying recent product launches, we can identify shifting consumer habits and preferences. These reports help you connect the dots between what consumers want and how companies are responding. You’ll gain a deeper understanding of emerging trends, allowing you to refine your own product development and marketing strategies with confidence.
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