2021
10
A Year of Innovation in the Sports and Energy Drinks Market 2021
2022-05-24T14:22:09+01:00
REP649CB036_AF81_4A7F_A854_14431B52A8A7
2195
151473
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Report
en_GB
Functional claims are a big focus of innovation, especially around mental focus and productivity. Vitamin-rich and zero sugar recipes are also flourishing. Patrick Dahn, Innovation Analyst…

A Year of Innovation in the Sports and Energy Drinks Market 2021

£ 2,195 (Excl.Tax)

Description

Functional claims are a big focus of innovation, especially around mental focus and productivity. Vitamin-rich and zero sugar recipes are also flourishing.

Patrick Dahn, Innovation Analyst

Table of Contents

  1. Europe, Middle East & Africa (EMEA)

    • Europe: brands are adding functional mental benefits to sports and energy drinks
    • Europe: energy drink brands turn to tropical and refreshing flavours
    • Graph 1: energy drinks, by share of selected flavour components, 2017-2021
    • Middle East & Africa
  2. Asia Pacific (APAC)

    • Asia: sports and energy drink brands harness the power of vitamins
    • Graph 2: sports and energy drinks, by share of vitamin/mineral fortified claims, 2017-2021
    • Asia: brands are blending functional benefits
    • Graph 3: sports and energy drinks, by share of functional – other claims, 2017-2021
    • Australia & New Zealand
  3. The Americas

    • North America: sugar-free claims are flourishing in energy drinks
    • Graph 4: energy drinks, by share of sugar free claims, 2017-2021
    • North America: sports and energy drink brands venture further into powder formats
    • Graph 5: sports and energy drink launches, by share of format, 2017-2021
    • North America: big brands are enticing bulk-shoppers with multipack options
    • Latin America: energy drink brands emphasise natural formulations
    • Graph 6: energy drinks, by share of natural category claims, 2017-2021

About the report

This market report provides in-depth analysis and insight supported by a range of data. Explore a year of innovation in depth to know exactly what’s working.

The Consumer

What They Want. Why They Want It.

The Competitors

Who’s Winning. How To Stay Ahead.

The Market

Size, Segments, Shares And Forecasts: How It All Adds Up.

The Innovations

New Ideas. New Products. New Potential.

The Opportunities

Where The White Space Is. How To Make It Yours.

The Trends

What’s Shaping Demand – Today And Tomorrow.

Below is a sample report, understand what you are buying.

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Year of Innovation Sample Cover

Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Our reports are available to download in PDF and PPT formats.

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