2025
10
A Year of Innovation in the Suncare Market 2025
2025-02-12T08:00:51+00:00
REP8252656B_F628_4506_9F5C_D00F1C71E847
2195
179451
[{"name":"Suncare","url":"https:\/\/store.mintel.com\/industries\/beauty-personal-care\/skincare\/suncare"}]
Report
en_GB
Suncare innovation targets sensitive skin, promotes brightening and anti-pollution benefits and harnesses the power of scent.Shiyan Zering, Beauty and Personal Care Analyst…
  1. /
  2. All Industries
  3. /
  4. Beauty and Personal Care
  5. /
  6. Skincare
  7. /
  8. Suncare
  9. /
  10. A Year of Innovation in the Suncare Market 2025

A Year of Innovation in the Suncare Market 2025

A Year of Innovation - What's Included
  • Multiple Report Formats
  • Custom Presentation Tool

Suncare innovation targets sensitive skin, promotes brightening and anti-pollution benefits and harnesses the power of scent.

Shiyan Zering, Beauty and Personal Care Analyst

Collapse All
    • What we have seen
    • Our pick of the most innovative launches in this review
    • Other innovative launches
    • The Future of Suncare
  1. EUROPE, MIDDLE EAST & AFRICA (EMEA)

    • Europe: soothe, cool and protect sunburned skin
    • Cater to the many consumers prone to sunburn
    • Cooling/soothing claims are slowly increasing in sunscreen innovation
    • Graph 1: share of sunscreen and aftersun launches carrying cooling/soothing claims*, 2020 vs 2024
    • Integrate cooling/soothing ingredients into sunscreen
    • Disruptive formats/textures stand out in the aftersun segment
    • Europe: consider top usage drivers for self-tan
    • Consumers seek a healthier glow from self-tan
    • Pair convenience with skincare benefits to drive uptake of self-tan
    • Graph 2: share of self-tan launches by select skin-friendly and convenient claims, 2020 vs 2024
    • Promote the multifunctional benefits of self-tan to drive usage
    • The Middle East & Africa (MEA)
    • Standout innovation focuses on ingredients and targets children
  2. ASIA PACIFIC (APAC)

    • Asia: infuse scent into sunscreen
    • Help consumers build scent wardrobes with suncare
    • A gap exists for more scented suncare options
    • Graph 3: share of suncare launches by top fragrance components, 2024
    • Innovation is being creative and playful with scent
    • Asia: illuminate sunscreen routines with brightening claims
    • Consumers seek an even skin tone, benefiting sunscreen
    • Brightening claims can expand
    • Graph 4: sun/sunbed exposure launches by select skincare claims, 2020 vs 2024
    • Brighten consumers' suncare routines
    • Promote the brightening/colour-correcting merits of purple sunscreen
    • Australia & New Zealand
    • Standout NPD is playful, blurs with skincare and addresses vitamin D deficiencies
  3. THE AMERICAS

    • North America: allay concerns for those with sensitive skin
    • Suitability for sensitive skin is important to suncare consumers
    • There is room for more allergy- and ophthalmologically-tested claims
    • Graph 5: suncare launches by select tested and 'for sensitive skin' claims, 2020 vs 2024
    • Call out sensitive skin ingredient innovation
    • North America: provide additional protection from pollution/poor air quality
    • Wildfire scares trigger more environmental conversations
    • 'Protects against elements' claims have potential
    • Create targeted claims for environmental aggressors
    • Latin America: consider sunscreen's suitability for deeper skin tones
    • Help consumers with deeper skin tones avoid white cast issues
    • Graph 6: sun/sunbed exposure launches by select claims* focused on minimising white cast, 2020-24
    • NPD for deeper skin tones promotes 'no white cast' claims and transparent formulas

Why Choose Mintel?

Mintel is the world’s leading market intelligence agency. We show you how consumers think today and tomorrow. As a trusted partner to industry leaders, we deliver game-changing insights to businesses across the globe, fuelling their marketing and innovation strategies that will shape the future.

Access high-quality market research with every purchase of Mintel’s Year of Innovation reports. Here’s what else is included in your report purchase:

  • Multiple Report Formats: Mintel’s reports are available in PDF and PPT formats, and are delivered straight to your inbox, so you can easily share Mintel’s market intelligence.
  • Interactive Custom Presentation Tool: Easily incorporate selected research data and analysis into a tailor-made presentation to win over clients and stakeholders.

Below is a sample report, understand what you are buying.

Please Note: All of the figures, graphs, and tables have been redacted.
£ 2,195 (Excl.Tax)
  • Instant access when you pay by credit card
  • Save up to 20% when you purchase multiple reports
Buy now

Is this report right for you?

From consumer reports to customised growth strategies. We have an option to suit your business requirements.

Find out more

Popular Related Reports

Global Outlook on Sustainability: A Consumer Study 2024-25

£ 5,000£ 21,600

Mintel’s 2024-25 Global Outlook on Sustainability: A Consumer Study is designed to help you understand what brands and companies should prioritise in order to educate consumers and ensure...

Find out more

Patent Insights: Advancements in Sunscreen

£ 2,195

Recent sunscreen patents prioritise safer UV-filter alternatives, formulations for sensitive skin, improved water resistance and enhanced aesthetics.Neha Srivastava, Senior Patent Analyst - Food & Drink and Beauty &...

Find out more

A Year of Innovation in the Body, Hand and Footcare Market 2024

£ 2,195

NPD is tapping into consumer interest in multifunctional bodycare and targeted solutions; however, further innovation in niche segments could excite the category. Shiyan Zering, Beauty and Personal Care...

Find out more

The Future of Suncare 2024

£ 2,195

Intensify sun safety messaging, elaborate on sensory benefits and applications and foster sustainability dialogues for a holistic approach to sunscreen. KinShen Chan, Principal Analyst, Beauty Personal Care (South...

Find out more

Patent Insights: Multifunctional Dermocosmetics

£ 2,195

Recent patent innovations focus on multifunctional dermocosmetics with sensitive skin, acne and anti-aging benefits.Neha Srivastava, Senior Patent Analyst - Food & Drink and Beauty & Personal Care ...

Find out more

Patent Insights: Advancements in Sunscreen

£ 2,195

Recent sunscreen patents prioritise safer UV-filter alternatives, formulations for sensitive skin, improved water resistance and enhanced aesthetics.Neha Srivastava, Senior Patent Analyst - Food & Drink and Beauty &...

Find out more

Trusted by global industry leaders

We’ve found it so useful working more closely with Mintel. They helped support our recent flagship event for our top suppliers by providing a really unique viewpoint on the future of online retailing.

Nick Carroll from their Retail Team was also an excellent panelist, sharing useful and actionable consumer insights. We definitely look forward to working with Mintel again on future projects.

Zac Steele, E-Commerce Trading Development Manager, Waitrose & Partners

We have such a great working relationship with Mintel on lots of different levels. As an insight partner, they have helped us to develop our business planning in specific categories as well as supporting our creative process but they’ve also been super helpful with facilitating our events in their inspirational offices near St Paul’s.

They’re an innovative company, with a client-focused team that always delivers.

Abby Carvosso, Group Managing Director, Bauer Media Group

Working in a customer-obsessed organization means that data and insights have to be at our fingertips. Mintel’s reports help us support anecdotes with real quantifiable insights. The summary sections (which I really like) helps save time by giving a birds eye view of the content before spending time combing through the pages.

Our business review discussions are strengthened by the relevancy of the reports to help us better understand our customers. In addition, the customer service received from the team (especially in crunch periods) makes the process of understanding customer behavior even better.

Ngozi Ngonadi-Nkwoji, Senior Marketing Manager, Amazon

We utilize Mintel Reports, Trends and Comperemedia to mine for insights across the numerous business verticals that Epsilon serves, such as CPG, automotive, telecom, healthcare/pharma, retail and financial services.

By integrating Mintel insight into new business opportunities, we have been able to gain the competitive edge necessary to advance partnerships with global brands and key business players.

For our organization, it’s about depth and breadth. Having one without the other doesn’t enable success in our business.

Virginia Harvey, Secondary Research Manager, Epsilon

We use Mintel to inform our thinking and reinforce strategy. If you’re presenting new ideas, it’s essential they are underpinned by robust data and evidence, and clearly rooted in fact.

Mintel gives us all that. It’s a great brand and one that is trusted by clients.

Marie Stafford, European Director, The Innovation Group, Wunderman Thompson

Is this report right for you?

From consumer reports to customised growth strategies. We have an option to suit your business requirements.

Find out more