Packaging constitutes an essential attribute to attract consumers, who are more aware of the environmental impact of their habits.
Amanda Caridad, Senior Analyst Beauty and Personal Care – Latam
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- Key issues covered in this Report
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Executive Summary
- Challenges
- Opportunities
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The Consumer
- Category overview
- Graph 1: important packaging features – any order of importance, 2023
- Graph 2: important on-pack information – any order of importance, 2023
- Graph 3: interest in packaging innovations – selected items, 2023
- Important packaging features
- Graph 4: Important packaging features – any order of importance – selected items, by presence of children living at home, 2023
- Graph 5: important packaging features – any order of importance – selected item, by BPC products purchase, 2023
- Important on-pack information
- Graph 6: important on-pack information – any order of importance – usage instructions, by gender and age, 2023
- Graph 7: sustainable behaviors, by employment status and remote work, 2023
- Graph 8: important on-pack information – any order of importance – environmental claims, by employment status and remote work, 2023
- Interest in packaging innovations
- Graph 9: interest in packaging innovations – selected item, by BPC products purchase, 2023
- Graph 10: interest in packaging innovations – ‘packaging with built-in diagnostic tools,’ by socioeconomic group, 2023
- Sustainable behaviors
- Graph 11: sustainable behaviors – selected item, by generation, 2023
- Graph 12: sustainable behaviors – selected item, by situation as a student, 2023
- Attitudes toward BPC packaging
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Key Players
- Companies and brands
- Launches and innovations
- Marketing campaigns and actions
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The Market
- Graph 13: IPCA – official inflation month by month (%), October 2022 to October 2023
- Graph 14: evolution of the share of packaging sectors by gross production value, 2020-22
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Appendix – Definition, Methodology and Abbreviations
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