Pets’ health is a priority; owners invest in holistic care that provides physical and mental health as well as comfort.
Laura Menegon, Analyst Food & Drink, LATAM
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- Key issues covered in this Report
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Executive Summary
- Challenges
- Opportunities
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The Consumer
- Pet owners overview
- Graph 1: type of pet owned, 2023
- Graph 2: dogs and cats ownership, 2023
- Graph 3: purchase channels, 2023
- Purchase of pet products and services
- Purchase channels and reasons for choosing
- Graph 4: reasons for choosing online specialized pet stores, 2023
- Graph 5: purchase channels, by pet owners who have purchased six pet products or more, 2023
- Graph 6: reasons for choosing physical specialized pet stores, by pet owners who have purchased six pet products or more, 2023
- Pet food flavor
- Graph 7: pet food flavor, 2023
- Added benefits in pet food
- Pet care and grooming
- Graph 8: pet care and grooming, by socioeconomic group, 2023
- Behaviors of pet owners
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Key Players
- Companies and brands
- Launches and innovations
- Marketing campaigns and actions
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The Market
- Graph 9: revenue contribution, 2023
- Graph 10: pet segments growth, 2022-23
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Appendix – Definition, Methodology and Abbreviations
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