The adoption of more complex routines focused on protection has led Brazilians to become increasingly aware of their skin’s individual needs.
Amanda Caridad, Senior Analyst Beauty and Personal Care – Latam
Collapse All
-
- Key issues covered in this Report
-
Executive Summary
- Challenges
- Opportunities
-
The Consumer
- Category and consumer overview
- Graph 1: Facial skincare products usage (%), 2023
- Graph 2: Changes on facial skincare routine, by facial skincare products usage (%), 2023
- Graph 3: Changes on facial skincare routine, by gender and age (%), 2023
- Facial skincare products usage
- Graph 4: Facial skincare products usage, by generation (%), 2023
- Graph 5: Facial skincare products usage, by facial skin type (%), 2023
- Graph 6: Facial skin concerns, by facial skin type (%), 2023
- Graph 7: Facial skincare products usage, by gender and age (%), 2023
- Important attributes in facial skincare products
- Graph 8: Important attributes in facial skincare products – ‘Solves specific skin concerns,’ by race/ethnicity (%), 2023
- Graph 9: Facial skin concerns, by race/ethnicity (%), 2023
- Graph 10: Important attributes in facial skincare products, by generation (%), 2023
- Changes on facial skincare routine
- Graph 11: Changes on facial skincare routine – ‘Started doing at-home treatments,’ by facial skin type (%), 2023
- Graph 12: Changes on facial skincare routine – ‘Added more products to my routine,’ by facial skin concerns (%), 2023
- Graph 13: Changes on facial skincare routine – ‘Purchased more premium brands’ and ‘Started getting professional treatments,’ by financial situation (%), 2023
- Interest in facial skincare innovations
- Graph 14: Interest in facial skincare innovations – ‘…to be used alongside skincare devices/tools,’ by socioeconomic group (%), 2023
- Graph 15: Interest in facial skincare innovations – ‘…for use during/after exercise,’ by gender (%), 2023
- Attitudes toward facial skincare
- Graph 16: Attitudes towards facial skincare, by gender and age (%), 2023
-
Key Players
- Companies and brands
- Launches and innovations
- Marketing campaigns and actions
-
The Market
-
Appendix – Definition, Methodology and Abbreviations
Why Choose Mintel?
Mintel is the world’s leading market intelligence agency. We show you how consumers think today and tomorrow. As a trusted partner to industry leaders, we deliver game-changing insights to businesses across the globe, fuelling their marketing and innovation strategies that will shape the future.
Access high-quality market research with every purchase of Mintel’s consumer reports. Here’s what else is included in your report purchase:
- Multiple Report Formats: Mintel’s reports are available in PDF and PPT formats, and are delivered straight to your inbox, so you can easily share Mintel’s market intelligence.
- Access to Mintel’s Clients Portal: After your purchase is completed, you’ll receive an invitation to join Mintel’s Clients Portal, providing instant access to supplementary insights from Mintel’s industry experts.
- Interactive Databook: Mintel’s bespoke consumer data is presented as an interactive website, so you can deep dive into your chosen topic, explore demographics and download specific statistics.
- Custom Presentation Tool: Easily incorporate selected research data and analysis into a tailor-made presentation to win over clients and stakeholders.
Below is a generic PDF sample report. Understand what you are buying.
Please Note: All of the figures, graphs, and tables in this sample report have been redacted.
£ 1,495 (Excl.Tax)
-
Download today with instant access
Pay via credit card or invoice (net 30 payment terms)
-
Multiple formats provided
We send a PDF, Powerpoint and Excel Databook straight to your inbox. An interactive version of the report is also available on our online platform
-
Interactive databook included
Focus on the data that matters most to you with a customisable databook avaliable on our platform
Next Starts Here
Whatever your business needs, we have the solution. From market intelligence reports to customised growth strategies.
Learn moreTrusted by global industry leaders
We’ve found it so useful working more closely with Mintel. They helped support our recent flagship event for our top suppliers by providing a really unique viewpoint on the future of online retailing.
Nick Carroll from their Retail Team was also an excellent panelist, sharing useful and actionable consumer insights. We definitely look forward to working with Mintel again on future projects.
Zac Steele, E-Commerce Trading Development Manager, Waitrose & Partners
When I’m investigating specific sectors I tend to use Mintel reports for their forecasting, which I’ve always found to be very accurate.
They also offer really broad and deep coverage in their reports. They are very, very detailed. For example, we were able to gain insight across a wide range of business areas from just one report, proving that Mintel is excellent value for money.
So overall, it’s the level of detail and the quality of forecasting that really stand out for me.
Rebecca Green, Market Insight Manager, Wincanton
We use Mintel Reports, mostly for financial services and ecommerce markets, plus a few retail and technology ones.
As a leading payments provider, we value additional insights into consumer behaviour, opinions and trends that are shaping the many different markets we operate in. Mintel is a very good and very quick way for us to obtain those insights.
We use Mintel to get a view on where a particular market is going, which can support us in product development and help us identify opportunities or indeed risks, it is a very useful barometer of a market’s potential.
Andrew Neeson, Market Intelligence Manager, VocaLink
Mintel is really good for getting a handle on a particular category quickly. If we are working on a new business pitch in an area we don’t have much experience in, it’s a brilliant way to get up to speed with what’s going on, what’s changing and what the key trends are in any category.
It’s very rare now that anyone will plough through a 200-page report – that’s why the summaries are really useful. We know they are backed up by a lot of detail, so if you need to go into something in more depth you know the information will be all there for you.
Pauline Robson, Managing Partner, Mediacom
We utilize Mintel Reports, Trends and Comperemedia to mine for insights across the numerous business verticals that Epsilon serves, such as CPG, automotive, telecom, healthcare/pharma, retail and financial services.
By integrating Mintel insight into new business opportunities, we have been able to gain the competitive edge necessary to advance partnerships with global brands and key business players.
For our organization, it’s about depth and breadth. Having one without the other doesn’t enable success in our business.
Virginia Harvey, Secondary Research Manager, Epsilon
Next Starts Here
Whatever your business needs, we have the solution. From market intelligence reports to customised growth strategies.
Learn more
