This report looks at the following areas: Drinks most commonly consumed by occasion Benefits that would motivate consumption Packaging in the non-alcoholic drinks category Interest in innovation Attitudes toward coffee consumption Hydration is becoming a core wellness habit.
Hydration is becoming a core wellness habit. Non-alcoholic beverages are increasingly positioned as tools to support health goals while still offering everyday enjoyment.
Laura Menegon, Analyst Food & Drink, LATAM
This Mintel Report examines the full spectrum of non‑alcoholic drinks and their respective segments, offering an in‑depth analysis of the Brazilian market and consumer behavior related to non‑alcoholic drink consumption. The consumer research covers the following non‑alcoholic categories:
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