2020
0
India Brightening Trends in Facial Skincare Market Report 2020
2020-10-16T03:02:56+01:00
REP3CCA40B4_E901_427E_8DD7_9D033888D178
2195
126053
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Report
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Global events, stricter regulations and evolving consumer sentiments are shifting tides for the category, moving messaging from skin colour to skin health narratives.Tanya Rajani, Beauty & Personal Care Analyst…

India Brightening Trends in Facial Skincare Market Report 2020

£ 2,195 (Excl.Tax)

Report Summary

Global events, stricter regulations and evolving consumer sentiments are shifting tides for the category, moving messaging from skin colour to skin health narratives.

Tanya Rajani, Beauty & Personal Care Analyst – India

Table of Contents

  1. executive summary

    • Market context
    • [Graph] India: brightening, whitening and glow* claims as a % of skincare product launches, Jan 2018-Jun 2020
    • What consumers want and why
    • [Graph] India: top five associations with healthy skin, March 2020
    • [Graph] India: top five influencers to purchase whitening and/or lightening products, March 2020
    • Opportunities
    • Competitive landscape
    • Mintel predicts
  2. the impact of covid-19 on Brightening trends in facial skincare

    • [Graph] India: priorities since COVID-19 outbreak, 17-21 July 2020
  3. key trends

    • [Graph] India: facial care, retail market segmentation by value (bn INR)
    • [Graph] India: Brightening, Whitening and Glow* claims as a % of skincare product launches, Jan 2018- Jun 2020
  4. Key drivers

    • [Graph] India: interest in purchasing products with specific benefits, 2019
    • Global trends and how they are playing out in India
  5. consumer insights

    • [Graph] India: whitening & lightening products used in the last 12 months, March 2020
    • [Graph] India: healthy skin associations, March 2020
    • [Graph] India: whitening & lightening products used in the last 12 months, top 5 by marital status, March 2020
    • [Graph] India: influencers to purchase whitening and/or lightening products, March 2020
    • The Gen Z consumer
    • [Graph] India: repertoire of product usage for whitening products, March 2020
    • [Graph] India: associations of healthy skin, by age group, March 2020
  6. market applications

    • Opportunities
    • Communicate new functions
    • Associate ingredients with specific claims
    • Use new-age communication strategies
  7. global innovations

    • appendix

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