“An aging population and record levels of immigration will ensure strong demand for health insurance in the coming years. Though employer coverage is the dominant channel for acquisition, a significant minority buy insurance directly or through affinity groups. There is plenty of potential for customized policies based on more sharing of customer health monitoring data with insurers.”
– Sanjay Sharma, Senior Financial Services Analyst
This Report looks at the following areas:
This report covers the drivers of the supplemental health insurance market in Canada, consumer data related to ownership, acquisition channels, choice factors influencing choice of company, purchase triggers, emerging trends, health monitoring usage and general attitudes towards health insurance.
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