Canadians are looking for ways to streamline their cleaning routines with convenient tools that offer versatility, sustainability and value.
Meghan Ross, Senior Research Analyst – Home & Beauty
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Mintel’s 2024-25 Global Outlook on Sustainability: A Consumer Study is designed to help you understand what brands and companies should prioritise in order to educate consumers and ensure...
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"The increased cost of living has pushed consumers to pay closer attention to the true value of their household surface cleaning products. In addition to price, shoppers are...
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Cost of living pressures have consumers seeking value, but efficacy, scent and convenience continue to be prioritized for Canadian laundry routines.Meghan Ross, Senior Research Analyst - Home...
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“Price sensitivity will put pressure on mainstream brands to showcase their added-value and prove their worth. However, brand loyalty is strong within the household category, with seven in...
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Cost of living pressures have forced consumers to tighten their budgets. Discretionary spending has been limited, reducing spending opportunities for more non-essential décor items and more expensive furniture...
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The majority (78%) of consumers believe that it's worth investing in high-quality items that will endure over time, underscoring the value of longevity in cookware purchases. Consumers generally...
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