Canada Laundry Products Market Report 2024
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Cost of living pressures have consumers seeking value, but efficacy, scent and convenience continue to be prioritized for Canadian laundry routines.
Meghan Ross, Senior Research Analyst – Home & Beauty
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Nearly three quarters (73%) of consumers recognize a tradeoff between convenience and eco-friendliness. To succeed, brands must focus on green innovations that seamlessly integrate into consumers' lives, as...
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The majority (78%) of consumers believe that it's worth investing in high-quality items that will endure over time, underscoring the value of longevity in cookware purchases. Consumers generally...
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“The category’s essential nature helps to shield it from serious cutbacks due to current economic conditions, though many consumers are altering their dishwashing behaviours in order to save...
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"The increased cost of living has pushed consumers to pay closer attention to the true value of their household surface cleaning products. In addition to price, shoppers are...
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Cost of living pressures have forced consumers to tighten their budgets. Discretionary spending has been limited, reducing spending opportunities for more non-essential décor items and more expensive furniture...
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Canadians are looking for ways to streamline their cleaning routines with convenient tools that offer versatility, sustainability and value.Meghan Ross, Senior Research Analyst - Home & Beauty ...
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