“To trigger trials for facial masks, brands need to deliver a good story around the skin sensation of their products, either by leveraging product texture and sheet materials or by developing innovative product formats. Moreover, sensitive skin consumers demonstrate great potential in the facial mask category. Brands must consider their needs and build a professional and premium image to stay competitive.”
– Jane Chai, Senior Research Analyst
This Report looks at the following areas:
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Facial cleansing and makeup removal products can broaden their efficacy by involving hero ingredients into the formula, acting as a reassurance to consumers on skin barrier protection and...
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This report looks at the following areas:Market overview and changes in the women’s facial skincare market in ChinaCompetitive landscape and marketing activitiesNew product trends and innovation opportunitiesSkincare goals...
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Facial Care - China by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2023. This market covers anti-ageing, skin whiteners/lighteners, hydrating/moisturising,...
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This report looks at the following areas:Market overview and changes in the women’s facial skincare market in ChinaCompetitive landscape and marketing activitiesNew product trends and innovation opportunitiesSkincare goals...
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Facial Care in China by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2022. This market covers anti-ageing, skin whiteners/lighteners, hydrating/moisturising,...
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