2021
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India Consumer Spending Priorities Market Report 2021
2022-05-24T13:58:01+01:00
REP3C15098A_6225_43CD_A300_C15C08085F5E
2600
151404
[{"name":"Personal Finance","url":"https:\/\/store.mintel.com\/industries\/finance\/personal-finance"}]
Report
en_GB
As people step out from the mental and financial impact of COVID-19's second wave, desire to balance wellbeing and emergency planning with indulgences is on the rise.Saptarshi Banerjee, Senior…

India Consumer Spending Priorities Market Report 2021

 2,600 (Excl.Tax)

Report Summary

As people step out from the mental and financial impact of COVID-19's second wave, desire to balance wellbeing and emergency planning with indulgences is on the rise.

Saptarshi Banerjee, Senior Research Analyst – Lifestyle, India

Table of Contents

  1. executive summary

    • Market context
    • Key trends
    • Consumer insights
    • Graph 1: what consumers are spending their money on, now vs before the pandemic, 2021
    • Impact of COVID-19
    • Opportunities for brands
  2. key trends

    • Key drivers
    • Global trends and how they are playing out in India
  3. Consumer insights

    • Graph 2: what consumers are spending on, now vs before the pandemic, 2021
    • The Balanced Consumer
    • The Conscious Consumer
    • The Optimists
    • Graph 3: % of consumers whose financial decisions have been impacted by the given reasons, 2021
    • The Indulgent Consumer
    • Graph 4: top factors considered when choosing a retailer for grocery shopping, by consumer segment, 2021
  4. market applications

    • Help the Balanced Consumer save for the future while making space for small indulgences
    • Support the Conscious Consumer in healthy living and emergency planning
    • Gratify the Indulgent Consumer's hedonic needs with innovation, affluence and luxury cues
    • Help the Optimist Consumer understand how to do more with their money; offer convenience and satisfy pent-up demand
  5. appendix

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