2023
0
India Facial Cleansing Market Report 2023
2023-03-23T10:01:06+00:00
REPE64EEE30_4109_426D_B6EE_172BEEDAAE26
2195
161725
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Report
en_GB
Enhance facial cleanser usage by dialling up efficacy and educating on acne care. Premiumise the category by innovating cleansers for sensitive skin.Tanya Rajani, Senior Beauty & Personal Care Analyst,…

India Facial Cleansing Market Report 2023

£ 2,195 (Excl.Tax)

Report Summary

Enhance facial cleanser usage by dialling up efficacy and educating on acne care. Premiumise the category by innovating cleansers for sensitive skin.

Tanya Rajani, Senior Beauty & Personal Care Analyst, India

Table of Contents

  1. executive summary

    • Key issues covered in this Report
    • Graph 1: facial skincare launches by sub-category, 2019-23
  2. key trends

    • Facial cleanser is a key growth market
    • Graph 2: facial skincare launches by sub-category, 2019-23
    • Cater to value-driven Indian consumers
    • Graph 3: face cleanser launches, by price in US$, 2019-23
    • Graph 4: face cleanser launches, by top claims (excluding cleansing), 2019-23
    • Indian consumers experience problematic skin
    • Graph 5: select claims in the top six facial cleanser markets, 2019-23
  3. What consumers want and why

    • Metro-residing women seek efficient cleansing from facial cleansers
    • Graph 6: frequency of facial cleanser use, 2023
    • Graph 7: benefits gained from using facial cleansing products/face wash, 2023
    • Graph 8: attitudes towards foam in facial cleansing products, 2023
    • Graph 9: attitudes towards using tools for cleansing , 2023
    • Financially healthy women need cleansers for sensitive skin
    • Graph 10: attitudes towards the importance of facial cleansing, 2023
    • Graph 11: benefits gained from using facial cleansing product/face wash, 2023
    • Graph 12: attitudes towards choosing a facial cleansing product, 2023
    • Graph 13: attitudes towards facial cleansing products in lighter textures, 2023
    • Graph 14: attitudes towards dermacosmetic products, 2023
    • Acne-care cleansers are essential for women in Tier 2 cities
    • Graph 15: top three benefits gained from using facial cleansing product/face wash, 2023
    • Graph 16: willing to pay more features in facial cleansing products, 2023
  4. appendix

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