2021
0
Thailand Fragrances and Scent in BPC Trends Market Report 2021
2022-03-09T18:08:31+00:00
REP7213FC89_D7BE_4054_93C7_2A71CAC71772
2195
148670
[{"name":"Beauty and Personal Care","url":"https:\/\/store.mintel.com\/industries\/beauty-personal-care"},{"name":"Ingredients, Flavours and Fragrances","url":"https:\/\/store.mintel.com\/industries\/consumers-trends\/ingredients-flavours-fragrances"}]
Report
en_GB
Dial up the role of scent in beauty by exploring different emotions – stimulating joy, stoking nostalgia – to provide sense of safety with assurance. Chayapat Ratchatawipasanan, Senior Beauty…

Thailand Fragrances and Scent in BPC Trends Market Report 2021

£ 2,195 (Excl.Tax)

Description

Dial up the role of scent in beauty by exploring different emotions – stimulating joy, stoking nostalgia – to provide sense of safety with assurance.

Chayapat Ratchatawipasanan, Senior Beauty and Personal Care Analyst

Table of Contents

  1. Executive summary

    • Market context
    • Graph 1: top five fragrances in BPC launches, 2018-21
    • What consumers want and why
    • Opportunities
    • Competitive landscape
    • Mintel predicts
  2. Key Trends

    • Graph 2: top five BPC sub-category launches with perfume features*, 2018-21
    • Graph 3: top five fragrances in BPC launches, 2018-21
    • Graph 4: top five fragrances in BPC launches, 2018-21
    • Graph 5: top five BPC sub-categories with fragrance-free claims, 2018-21
    • Graph 6: top five claims of fragrance-free BPC launches, 2018-21
  3. Key Drivers

    • Graph 7: consumers regularly feeling burnout, by age group, 2021
  4. GLOBAL TRENDS AND HOW THEY ARE PLAYING OUT IN THAILAND

  5. Consumer Insights

    • Scent of escapism
    • Graph 8: use of BPC products with food-related scents in the last six months, 2021
    • Scents of a luxurious lifestyle
    • Graph 9: consumer attitudes towards fragrances in BPC products, 2021
    • Graph 10: consumers who agree that in-store testing before purchase is important to them, 2021
    • Graph 11: consumer attitudes towards fragrances in BPC products, 2021
    • A scent of safety
    • Graph 12: body skin issues, 2021
    • Graph 13: current use of unscented BPC products, 2021
  6. Market Applications

    • Recall pleasurable memories through scents
    • Offer personalised premium scents for Luxurious Inspirers
    • Ensure safety with unscented and natural scent options
    • Who’s innovating
    • Global innovation

About the report

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Data

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Thai Consumer Sample Report Cover

Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Our reports are available to download in PDF and PPT formats.

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