“The French fashion sector has been undergoing a structural crisis for over ten years and was dealt a huge blow by the COVID-19 pandemic, further compounded by the cost of living crisis. Many retailers have been forced to slim down their operations, while others have failed or been sold. Price remains a key focus and we are seeing strong growth from the low-priced Shein and resale platforms such as Vinted. However, there is also a growing discourse on ethics and eco-responsibility, which retailers cannot afford to ignore. The economic outlook for 2023 remains uncertain and there are high risks for clothing retailers, but equally great opportunities for those that truly understand their customers and can construct appropriate perceptions of value.”
– Natalie Macmillan, Senior European Retail Analyst
This Report looks at the following areas:
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