Inflation on food remains high, but savvy shopping is widespread. Discounters are thriving, but there are opportunities for retailers in own label and technology.
Natalie Macmillan, European Analyst – Retail
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- Key issues covered in this Report
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Executive Summary
- Opportunities for supermarket retailers
- Market dynamics and outlook
- Graph 1: spending on food and drink, (including VAT), 2017-22
- Graph 2: volume spending on food and drink, 2018-22
- Graph 3: food retailers' sales (grocers and specialists combined), 2017-28
- What consumers want and why
- Graph 4: types of shopping trip by age group, 2023
- Graph 5: France;most used grocery retailers, 2023 (net of primary and secondary shoppers)
- Graph 6: trends in purchasing branded and own label food and drink, 2023
- Graph 7: % agreeing that "loyalty/membership scheme promotions encourage me to shop with a different grocery retailer to the one I spend the most money with", 2023
- Graph 8: numbers agreeing that "I would use a scan-and-pay service in a grocery store/retailer, by generation, 2023
- Retailer activity
- Graph 9: leading grocery retailers market shares, 2022
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Market Dynamics
- Market size and forecast
- Graph 10: consumer spending on food and drink (including VAT), 2019-23
- Graph 11: spending on food and drink (value vs volume) 2014-22
- Graph 12: all food retailers' sales (grocers and specialists combined), 2017-28
- Macro-economic factors
- Graph 13: inflation (HICP), monthly % change, 2022-23
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What Consumers Want and Why
- Who shops for groceries and how shopping is done
- Graph 14: responsibility for grocery shopping, 2023
- Graph 15: types of shopping trip by age group, 2023
- Where they shop
- Graph 16: grocery retailer where most money is spent in a typical month, 2021-23
- Graph 17: other grocery retailers shopped in a typical month, 2021-23
- Graph 18: age demographics of shoppers at leading price-oriented grocery retailers (net of primary and secondary shoppers), 2023
- Graph 19: financial situation of shoppers at selected grocery retailers (net of primary and secondary shoppers), 2023
- Trends in purchasing of branded vs own-label products
- Graph 20: spending levels compared to previous years, by product type, 2023
- Attitudes towards grocery shopping
- Graph 21: cost saving consumer behaviours when grocery shopping, 2023
- Graph 22: influence of loyalty schemes on grocery shoppers by generation
- Graph 23: interest in digital tools when grocery shopping, 2023
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Retailer Activity
- Key metrics and market share
- Graph 24: leading grocery retailers market shares, 2022
- Online
- Launch activity and innovation
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Appendix
- Supplementary data – market dynamics
- Report scope and definitions
- Methodology
- Sources
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