Stay ahead of the curve and future-proof your business with Mintel’s Germany Creating Loyalty in Automotive Market Report 2023. Our full report is packed with consumer-led market intelligence, German car market trends, and consumer behaviours affecting your industry. Get a 360° view of customer loyalty in the German car market including a growth forecast to help you align your business strategy with the needs of your audience.
Below, we’ve handpicked the key insights analysed in the full report and summarised the core topics.
Mintel’s German car market research shows that established brands face competition from foreign brands that are entering the automotive industry in Germany.
A wider choice of brands and cars for consumers to choose from will make it harder to prove a brand’s value and maintain a loyal customer base.
To learn how to connect with your audience, purchase our Germany Creating Loyalty in Automotive Market Report 2023 in full. Reveal lucrative innovation opportunities to help your business grow during times of financial uncertainty.
Brands: Sony, Apple, Xiaomi, Volkswagen, Audi, Opel, Ford, BMW, Mercedes, Škoda, Renault, Seat, Tesla, Spoticar, Volvo, Hyundai, Polestar, Dacia, Amazon, Porsche, Toyota.
This report, written by Venkatesh Modi, Research Analyst, delivers in-depth commentary and analysis to highlight German car market trends and add expert context to the numbers.
As competition in the German car market intensifies, brands can build and maintain loyalty by demonstrating value and proving the authenticity of their brand’s values.
Research Analyst – Automotive, Germany
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