Stay ahead of the curve and future-proof your business with Mintel’s German Cruises Market Report 2024. Our full report is packed with consumer-led market intelligence, German cruise industry trends, and consumer behaviours affecting the German cruise market. Get a 360° view of the German cruise ship industry including the market size, the German cruise market share, and a growth forecast to help you align your business strategy with the needs of your audience.
Below, we’ve handpicked the key insights analysed in the full report and summarised the core topics.
Although the German cruise market is growing, it is expected to stay niche compared to other holiday types.
To target a broader audience, brands can capitalise on the interest in different cruise types. For example, by expanding into adult-only or expedition cruises. This will help to increase German cruise industry growth.
To learn how to connect with your audience, purchase our German Cruise Market Report 2024 in full. Reveal lucrative innovation opportunities to help your business grow during times of financial uncertainty.
Hurtigruten Norway/Expeditions, Explora Journeys, MSC Cruises, PONANT, A-ROSA, AIDA Cruises, Hapag-Lloyd Cruises, TUI Cruises, Viking Ocean Cruises, Carnival Cruise Line, Norwegian Cruise Lines, Celebrity Cruises, Royal Caribbean International, Costa Cruises, Phönix Reisen, Marella, Havila Voyages, MeinSchiff, Northern Xplorer, YULLBE, Berge & Meer, and many more.
This report, written by Silvia Hondt, Research Analyst, delivers in-depth commentary and analysis to highlight German cruise industry trends and add expert context to the numbers.
With falling inflation, brands can promote luxury cruises to appeal to well-off Germans and increase participation short term. To increase consumer participation mid-term, brands can expand into diverse cruise types, for example, adults-only cruises.
Silvia Hondt
Research Analyst – Travel & Leisure
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