"Exciting new flavours drive growth in energy drinks. To grow further, focus on lifestyle-compatible innovation with healthier formulations and community-driven marketing."
Javier Munoz, Research - Mintel Reports
| Report Attributes | Details |
|---|---|
| Published Date | November 2025 |
| Data Range | 2019-2030 |
| Measurement Metrics | Revenue in EUR € |
| Country Focus | Germany |
| Consumer Data | 2,000 internet users aged 16+, May 2025 |
| Number of Pages | 65 |
| Market Segmentation | Energy Drinks, Sports Drinks, Energy Shots |
| Leading Companies | Red Bull, Monster, Gönrgy, Powerade, Prime, LevlUp, Hitschies, Voelkel, Rewe, Holy |
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