This Market Dynamics report features market data taken from Mintel’s Germany Suncare Market Report 2025. Giving you direct access to key market information and analysis from our category experts. This report is ideal for those looking for a topline summary of the German suncare market. The full report is available to purchase here.
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MARKET
- Snapshot – market size and forecast
- Market drivers
- Fragile financial confidence impacts spending priorities
- Skin cancer cases have increased in the past two decades
- Rising sun exposure in Germany
- Regulatory shifts reshape the EU suncare market
- Address uncertainty around SPF testing
- Market size and forecast
- The German suncare market will continue to grow at a slow and steady pace
- Graph 1: [no title]
- The market is forecast to grow by 12% by 2030 as suncare remains an essential category
- Sunscreen remains the market leader, with self-tanning seeing a boost
- Private labels gain market share
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CONSUMER
- Usage of suncare products
- Private labels have a strong standing in Germany
- Graph 2: types of sun protection brands bought in the last 12 months, 2025
- Behaviours towards suncare products
- Address major pain points for consumers looking for gentle care
- Encourage a holistic approach to sun protection
- Use anti-ageing concerns to tap into longevity trends
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INNOVATION
- Supplements aid a holistic approach to sun protection
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APPENDIX
- Report scope and definitions
- Market definition
- Generations
- Abbreviations
- The market
- Forecast methodology
- Forecast methodology – fan chart
- Market size  – value
- Market forecast and prediction intervals
- The consumer
- Consumer research questions
- Consumer research methodology – EMEA
- TURF methodology
- How to read: TURF analysis
- A note on language
About Mintel Market Dynamics
Mintel’s Market Dynamics reports are built from Mintel’s robust market size data. We pair these comprehensive market statistics with unparalleled market intelligence to offer deep insights into the dynamic landscapes of key markets across the world.
Created by our team of expert analysts, Market Dynamics connects the dots between market forecasts, consumer sentiment, and brand innovations to give you the full story of how your market is evolving and what your next move should be.
How can Market Dynamics help your brand?
- Gain immediate strategic clarity with quality market data and forecasts.
- Understand the ‘why’ behind industry trends with world-class human insight.
- Plot your next move with analysis of the competitive landscape and product launch activity.
- Uncover opportunities and unlock your growth potential with analyst recommendations.
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