Stay ahead of the curve and future-proof your business with Mintel’s The Future of the German Fashion Industry Market Report 2024. Our full report is packed with consumer-led market intelligence, fashion market Germany trends, and consumer behaviours affecting your industry. Get a 360° view of the fashion industry in Germany including the German apparel market size, share, and a growth forecast to help you align your business strategy with the needs of your audience.
Below, we’ve handpicked the key insights analysed in the full report and summarised the core topics.
The fashion market Germany faces challenges from various crises and inflationary pressures, resulting in low consumer confidence and purchasing capacity.
However, in spite of notable disruption with insolvencies, including traditional and well established retailers, the fashion industry Germany is expected to slowly recover and even grow steadily.
To learn how to connect with your audience, purchase our The Future of the German Fashion Industry Market Report 2024 in full. Reveal lucrative innovation opportunities to help your business grow during times of financial uncertainty.
Galeria Karstadt-Kaufhof, Peek & Cloppenburg, Gerry Weber, Peter Hahn, Reno, Bershka, TikTok (Shop), Google, Amazon, Zalando, Breuninger, H&M, Uniqlo, Snipes, Rixo, Adidas, Besteller Group, Zara, Vogue, Mango, YouTube, Pool, Kleiderei, WeDress, and many more.
This report, written by Silke Lambers, Senior Research Analyst, delivers in-depth commentary and analysis to highlight fashion industry Germany trends and add expert context to the numbers.
The future of the German fashion industry lies in merging the online and in-store channels, and in combining quality and affordability – all while embracing AI to meet evolving consumer demands.
Silke Lambers
Senior Research Analyst – Fashion, Germany
Mintel is the world’s leading market intelligence agency. We show you how consumers think today and tomorrow. As a trusted partner to industry leaders, we deliver game-changing insights to businesses across the globe, fuelling their marketing and innovation strategies that will shape the future.
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