2023
0
Thailand Home Living Lifestyles Market Report 2023
2024-02-27T12:03:17+00:00
REPA6641CE8_2340_4F5B_8744_DE211322E767
2195
170903
[{"name":"Consumer Lifestyles","url":"https:\/\/store.mintel.com\/industries\/consumers-trends\/consumer-lifestyles"},{"name":"Household and Home","url":"https:\/\/store.mintel.com\/industries\/household-home"}]
Report
en_GB
Transform homes into cosy spaces. Enhance the value of at-home products with cost-saving benefits. Foster a platform for users to exchange home product experiences. Wilasinee Siriboonpipattana (Kaimook), Senior Research…

Thailand Home Living Lifestyles Market Report 2023

£ 2,195 (Excl.Tax)

Description

Transform homes into cosy spaces. Enhance the value of at-home products with cost-saving benefits. Foster a platform for users to exchange home product experiences.

Wilasinee Siriboonpipattana (Kaimook), Senior Research Analyst – Lifestyle, Thailand

Table of Contents

  1. EXECUTIVE SUMMARY

    • Key issues covered in this Report
  2. KEY TRENDS AND MARKET FACTORS

    • Growing interest in smart home technology
    • Graph 1: controllable by smartphones as the feature consumers are willing to pay more for in home products, by categories, 2023
    • Convenience-focused cleaning products/services on the rise
    • Associate at-home products with green initiatives
    • Graph 2: behaviours related to circular practices. 2023
  3. WHAT CONSUMERS WANT AND WHY

    • At-home relaxation and customisation is key
    • Graph 3: product design/aesthetics as the feature consumers are willing to pay more for in home products, by categories, 2023
    • Graph 4: consumers agreeing that customised products greatly enhance the at-home experience, by age, 2023
    • Appeal to consumers' desire for value and affordability of home living items
    • Graph 5: agreed statement on the use of price comparison tools on home living products, by age range, 2023
    • Seek evidence and genuine testimonials when buying at-home products
    • Graph 6: consumers agreeing that online customer reviews are most important to them when buying home living products. by generation, 2023
    • Graph 7: sources of information consumers find important when buying home living products, 2023
    • Graph 8: consumers who like to look at products in stores but buy them online later, by age range, 2023
  4. APPENDIX

    About the report

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    Thai Consumer Sample Report Cover

    Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Our reports are available to download in PDF and PPT formats.

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