Spotlight multisensorial indulgence in lower sugar chocolates to tackle sugar aversion. Stand out by making a cultural connection with flavours.
Tulsi Joshi, Senior Food & Drink Analyst, India
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Mintel’s 2024-25 Global Outlook on Sustainability: A Consumer Study is designed to help you understand what brands and companies should prioritise in order to educate consumers and ensure...
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Chocolate, an inherently indulgent category, continues to captivate consumers by embracing innovation and enhancing the experience through new flavours, textures and creative packaging. Premium offerings and strategies that...
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In India, the biscuits/cookies category enjoys wide market reach, with nine out of 10 Indians consuming them in the past month.
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Frozen food is a relatively new addition to India's food industry, which has long been dominated by shelf-stable products. The category is set to expand, driven by rising...
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Indian consumers rely primarily on loose spices and masala mixes. Metro consumers lead in purchasing branded/packaged formats, while Younger Millennials and working women are potential targets, intending to...
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Chocolate, an inherently indulgent category, continues to captivate consumers by embracing innovation and enhancing the experience through new flavours, textures and creative packaging. Premium offerings and strategies that...
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