2023
0
Indian Consumer Haircare Market Report 2023
2023-11-02T14:01:41+00:00
REPF0B9B95F_A161_4175_BFE0_FC534E9C5364
2195
167800
[{"name":"Haircare","url":"https:\/\/store.mintel.com\/industries\/beauty-personal-care\/haircare"}]
Report
en_GB
Premiumise haircare for diverse Indian hair types by dialing up on nourishment and care. Focus on functionality to promote the usage of leave-in treatments. Twinkle Behl, Research Analyst –…

Indian Consumer Haircare Market Report 2023

£ 2,195 (Excl.Tax)

Description

Premiumise haircare for diverse Indian hair types by dialing up on nourishment and care. Focus on functionality to promote the usage of leave-in treatments.

Twinkle Behl, Research Analyst – Beauty and Personal Care, India

Table of Contents

  1. Executive summary

    • Key issues covered in this Report
  2. Key trends and market factors

    • Shifting haircare focus demands new innovation
    • Graph 1: haircare* launches by top 10 markets, 2018-23
    • Graph 2: hair launches, by sub-category, 2018-2023
    • Graph 3: haircare* launches, by beauty enhancing claims, 2018-2023
    • Embracing diverse Indian hair types
    • Hair treatments see a revolution
    • Graph 4: top five markets, by % of hair oil* launches, 2018-23
    • Graph 5: hair treatment product launches, by leave-in claim, 2018-23
  3. what consumers want and why

    • Graph 6: hair concerns faced by Indian consumers in the past six months, 2023
    • Graph 7: haircare* launches by beauty-enhancing claims, 2018-23
    • Graph 8: usage of haircare products in the past six months, 2023
    • Graph 9: consumers by hair type, 2023
    • Graph 10: hair type, by region, 2023
    • Target Wavy Hair Consumers with haircare that offer specialised nourishment
    • Graph 11: attitude towards haircare products, 2023
    • Graph 12: shampoo and conditioner launches for wavy* hair, 2018-23
    • Graph 13: hair concerns, by hair type, 2023
    • Graph 14: consumers with wavy hair using shampoo, conditioner and hair oil more, 2023
    • Graph 15: willingness to pay more for scientific ingredients in haircare, 2023
    • Graph 16: shampoo, conditioner and hair treatment launches with select ingredients, 2018-23
    • Curly hair consumers seek hydration
    • Graph 17: willingness to pay more for haircare for specific hair type, 2023
    • Graph 18: willingness to pay more for haircare products that can solve specific hair concerns, 2023
    • Graph 19: conditioner usage among consumers, 2023
    • Graph 20: shampoo and conditioner launches for curly* hair, by moisturising claim, 2018-2023
    • Graph 21: willingness to pay more for haircare products, 2023
    • Highlight the functionality of leave-in treatments
    • Graph 22: more usage of haircare products in the past six months, 2023
    • Graph 23: hair treatment launches by formats and textures, 2018-23
    • Graph 24: top three hair concerns, 2023
    • Graph 25: attitude towards leave-in treatments (eg conditioners, serum), 2023
    • Graph 26: hair treatment launches, by damaged hair claim, 2018-2023
    • Graph 27: attitude towards unique fragrances in haircare, 2023
    • Graph 28: hair treatments product launches, by top five fragrance groups, 2018-23
  4. appendix

About the report

This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

Consumer

Mintel’s proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Data

Market reports provide appendices of data to support the research and insight produced. Our databoks* are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

*databooks not available with UK B2B reports (all priced at £1,495).

Below is a sample report, understand what you are buying.

Click to show report
India Consumer 2024 Sample Cover

Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Our reports are available to download in PDF and PPT formats.

Trusted by companies. Big and small.

Want to speak to us directly?

Contact us with your enquiry and our expert global team can help.

Get in touch