Report Summary
Establish dermacosmetics under the medicinal halo to position as an efficacious skincare treatment; drive education to make them more user-friendly.
Tanya Rajani, Beauty & Personal Care Analyst – India
Table of Contents
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executive summary
- Key issues covered in this Report
- Market context
- What consumers want and why
- Graph 1: facial skincare benefits for which dermacosmetic products have been used, 2021
- Graph 2: attitudes towards dermacosmetic products, 2021
- Opportunities
- Competitive landscape
- The impact of COVID-19 on dermacosmetics
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key trends
- Graph 3: perceived causes for skin issues experienced in the last six months, 2021
- Graph 4: top five markets with face cleaners and face/neck launches, by top 10 claims with dermatologically tested OR doctor brand positioning, 2018-21
- Graph 5: launches in face/neck care and face cleansers, by sensitive skin claim with dermatology tested OR doctor brand positioning, 2018-21
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Key drivers
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Global trends and how they are playing out in india
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consumer insight
- Graph 6: features that best describe dermacosmetic products for facial skincare, 2021
- Graph 7: behavioural statements of using dermacosmetic products for facial skincare, 2021
- Graph 8: features that best describe dermacosmetic products for facial skincare, 2021
- Graph 9: facial skincare benefits for which dermacosmetic products have been used, 2021
- Young Millennials are dermacosmetics' key target group
- Graph 10: usage of dermacosmetic products for facial skincare, by age group, 2021
- Graph 11: facial skincare benefits for which dermacosmetics have been used, 2021
- Graph 12: reasons for using dermacosmetic products for facial skincare, 2021
- SEC B is a potential key target
- Graph 13: usage of dermacosmetic products for facial skin among consumers, by socio-economic group, 2021
- Graph 14: attitudes towards dermacosmetic products, 2021
- Graph 15: features that best describe dermacosmetic products for facial skincare, 2021
- Graph 16: reasons for using dermacosmetic products for facial skincare, 2021
- Graph 17: facial skincare benefits for which dermacosmetics have been used, 2021
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market applications
- Re-establish the association with dermatologists and doctors
- Make dermacosmetics the go-to for skin health
- Drive education to recruit more users to dermacosmetics
- Who's innovating
- Global innovations
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appendix
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