2023
0
India Online Beauty Shoppers Market Report 2023
2023-08-25T09:06:30+01:00
REP23A81BEC_AD58_4DC3_8E0C_005602631BCD
2195
166094
[{"name":"eCommerce","url":"https:\/\/store.mintel.com\/industries\/retail\/ecommerce"},{"name":"Beauty and Personal Care","url":"https:\/\/store.mintel.com\/industries\/beauty-personal-care"}]
Report
en_GB
Curb the shift to offline by dialling up on experiences. Simplify online shopping with convenience and foster authenticity to build brand-consumer relations. Tanya Rajani, Principal Analyst, Beauty & Personal…

India Online Beauty Shoppers Market Report 2023

£ 2,195 (Excl.Tax)

Report Summary

Curb the shift to offline by dialling up on experiences. Simplify online shopping with convenience and foster authenticity to build brand-consumer relations.

Tanya Rajani, Principal Analyst, Beauty & Personal Care, India

Table of Contents

  1. executive summary

    • Key issues covered in this Report
    • Graph 1: factors that encourage online beauty shopping, 2023
    • Graph 2: factors that encourage online beauty shopping, 2023
    • Graph 3: activities done while shopping for BPC products online, 2023
  2. key trends and market factors

    • Digital infrastructure revolutionising the ecommerce landscape
    • Graph 4: BPC launches with social media claim, 2018-23
    • eCommerce serves as a ‘quick and easy’ solution
    • Graph 5: factors driving consumer behaviour around value*, 2023
    • Consumers crave authenticity and connection
  3. What Consumers want and why

    • Graph 6: BPC products purchased online in the past 12 months, 2023
    • Graph 7: BPC products purchased online in the past 12 months, 2023
    • Offer superior engagement and experiences to curb the offline shift
    • Graph 8: factors that prevent purchase of BPC products online, 2023
    • Graph 9: factors that encourage online beauty shopping, 2023
    • Graph 10: activities done while shopping online for BPC products, 2023
    • Graph 11: activities done while shopping online for BPC products, 2023
    • Graph 12: top three social media platforms used in the last six months, 2023
    • Convenience and value lead the online purchase journey
    • Graph 13: factors that encourage online beauty shopping, 2023
    • Graph 14: barriers to purchasing BPC products online, 2023
    • Graph 15: factors that encourage online beauty shopping, 2023
    • Graph 16: factors that encourage online beauty shopping, 2023
    • Amplify trust and authenticity in online beauty shopping
    • Graph 17: agreement towards purchasing BPC products
    • Graph 18: top two activities done while shopping for BPC products, 2023
    • Graph 19: activities done while shopping online for BPC products, 2023
    • Graph 20: factors that encourage online beauty shopping, 2023
    • Graph 21: activities done while shopping online for BPC products, 2023
    • Graph 22: activities done while shopping online for BPC products, 2023
  4. appendix

About the report

This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Market

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Consumer

Mintel’s proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

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Data

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*databooks not available with UK B2B reports (all priced at £1,495).

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India Consumer 2024 Sample Cover

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