Enhance usage of anti-ageing skincare solutions by targeting key ageing concerns: dark circles and wrinkles. Drive preventive anti-ageing usage with younger consumers.
Tanya Rajani, Principal Analyst, Beauty & Personal Care, India
Collapse All
-
executive summary
- Key issues covered in this Report
- Graph 1: top five markets of facial skincare and eye care launches with anti-ageing claim, 2018-23
- Graph 2: factors that can drive usage of facial skincare products that help to deal with/prevent signs of ageing skin, 2023
- Graph 3: activities undertaken to deal with/prevent signs of ageing skin, 2023
- Graph 4: attitudes towards ageing skin, 2023
-
key trends and market factors
- India's anti-ageing market is still in need of a reboot
- Graph 5: top five markets of facial skincare and eye care launches with anti-ageing claim, 2018-23
- Graph 6: anti-ageing facial skincare and eye care launches by beauty enhancing claims, 2018-23
- Innovations in under-eye care are rapidly advancing in the country
- Graph 7: top five anti-ageing skincare sub-categories, 2018-23
- Graph 8: top three emotions experienced by women in the past six months, 2022
- Graph 9: skincare* launches by select beauty enhancing claims, 2018-23
- Graph 10: eye care launches, 2018-23
- The discerning Indian consumer
- Graph 11: anti-ageing skincare launches by price in USD, 2018-23
-
What consumers want and why
- Graph 12: signs of ageing consumers are most concerned with, 2023
- Graph 13: activities undertaken to deal with/prevent signs of ageing skin, 2023
- Cater to under-eye issues
- Graph 14: signs of ageing consumers concerned about dark circles are concerned about, 2023
- Graph 15: activities undertaken to deal with/prevent signs of ageing skin, 2023
- Graph 16: factors that can drive usage of facial skincare products that help to deal with/prevent signs of ageing skin, 2023
- Graph 17: anti-ageing* eye care launches by top ten botanical ingredients, 2018-23
- Graph 18: factors that can drive usage of facial skincare products that help to deal with/prevent signs of ageing skin, 2023
- Showcase visibly, efficacious results for wrinkle treatment
- Graph 19: top three signs of ageing consumers are most concerned with, 2023
- Graph 20: activities undertaken to deal with/prevent signs of ageing skin, 2023
- Graph 21: agreement on there being not enough beauty products specifically designed for their age, 2023
- Graph 22: attitudes towards ageing skin, 2023
- Graph 23: activities undertaken to deal with/prevent signs of ageing skin, 2023
- Build preventive usage by incorporating more efficacious ingredients
- Graph 24: agreement towards there being too much pressure in society to look youthful, 2023
- Graph 25: attitudes towards ageing skin, 2023
- Graph 26: activities undertaken to deal with/prevent signs of ageing skin, 2023
- Graph 27: agreement towards Ayurveda ingredients being more effective than scientific ingredients, 2023
- Graph 28: ingredients associated with anti-ageing products, 2023
- Graph 29: anti-ageing* skincare** launches by select botanical ingredients, 2013-23
-
appendix
Why Choose Mintel?
Mintel is the world’s leading market intelligence agency. We show you how consumers think today and tomorrow. As a trusted partner to industry leaders, we deliver game-changing insights to businesses across the globe, fuelling their marketing and innovation strategies that will shape the future.
Access high-quality market research with every purchase of Mintel’s consumer reports. Here’s what else is included in your report purchase:
- Multiple Report Formats: Mintel’s reports are available in PDF and PPT formats, and are delivered straight to your inbox, so you can easily share Mintel’s market intelligence.
- Access to Mintel’s Clients Portal: After your purchase is completed, you’ll receive an invitation to join Mintel’s Clients Portal, providing instant access to supplementary insights from Mintel’s industry experts.
- Interactive Databook: Mintel’s bespoke consumer data is presented as an interactive website, so you can deep dive into your chosen topic, explore demographics and download specific statistics.
- Custom Presentation Tool: Easily incorporate selected research data and analysis into a tailor-made presentation to win over clients and stakeholders.
Below is a generic PDF sample report. Understand what you are buying.
Please Note: All of the figures, graphs, and tables have been redacted.
£ 2,195 (Excl.Tax)
-
Download today with instant access
Pay via credit card or invoice (net 30 payment terms)
-
Multiple formats provided
We send a PDF, Powerpoint and Excel Databook straight to your inbox. An interactive version of the report is also available on our online platform
-
Interactive databook included
Focus on the data that matters most to you with a customisable databook avaliable on our platform
Next Starts Here
Whatever your business needs, we have the solution. From market intelligence reports to customised growth strategies.
Learn moreTrusted by global industry leaders
One of the biggest challenges we face is the need to get smart on a business or category real quick.
We are talking to clients who live and breathe their category every day and the expectation is that we will be able to get caught up very quickly, and bring the thinking that can help them.
We need to do that often in a matter of days, so it’s not a small ask. Mintel gives us a very articulate view of category conditions and does so at the speed we need it.
Jeff White, Business Development Director, Deutsch
We use Mintel to inform our thinking and reinforce strategy. If you’re presenting new ideas, it’s essential they are underpinned by robust data and evidence, and clearly rooted in fact.
Mintel gives us all that. It’s a great brand and one that is trusted by clients.
Marie Stafford, European Director, The Innovation Group, VML
Mintel is really good for getting a handle on a particular category quickly. If we are working on a new business pitch in an area we don’t have much experience in, it’s a brilliant way to get up to speed with what’s going on, what’s changing and what the key trends are in any category.
It’s very rare now that anyone will plough through a 200-page report – that’s why the summaries are really useful. We know they are backed up by a lot of detail, so if you need to go into something in more depth you know the information will be all there for you.
Pauline Robson, Managing Partner, Mediacom
Working in a customer-obsessed organization means that data and insights have to be at our fingertips. Mintel’s reports help us support anecdotes with real quantifiable insights. The summary sections (which I really like) helps save time by giving a birds eye view of the content before spending time combing through the pages.
Our business review discussions are strengthened by the relevancy of the reports to help us better understand our customers. In addition, the customer service received from the team (especially in crunch periods) makes the process of understanding customer behavior even better.
Ngozi Ngonadi-Nkwoji, Senior Marketing Manager, Amazon
We utilize Mintel Reports, Trends and Comperemedia to mine for insights across the numerous business verticals that Epsilon serves, such as CPG, automotive, telecom, healthcare/pharma, retail and financial services.
By integrating Mintel insight into new business opportunities, we have been able to gain the competitive edge necessary to advance partnerships with global brands and key business players.
For our organization, it’s about depth and breadth. Having one without the other doesn’t enable success in our business.
Virginia Harvey, Secondary Research Manager, Epsilon
Next Starts Here
Whatever your business needs, we have the solution. From market intelligence reports to customised growth strategies.
Learn more
