2020
0
Noodles & Pasta – Indian Consumer – 2020
2021-01-15T04:03:10+00:00
REP0F32ECD4_87C6_41D0_8E62_F40E55677FED
2195
132238
[{"name":"Pasta, Rice and Noodles","url":"https:\/\/store.mintel.com\/industries\/food\/pasta-rice-noodles"}]
Report
en_GB
Instant noodles/instant pasta fared well through the pandemic. Post-COVID-19, the category will undergo further upgrades in health, taste and become more meal-like.Tan Heng Hong, APAC Food and Drink Analyst…

Noodles & Pasta – Indian Consumer – 2020

£ 2,195 (Excl.Tax)

Report Summary

Instant noodles/instant pasta fared well through the pandemic. Post-COVID-19, the category will undergo further upgrades in health, taste and become more meal-like.

Tan Heng Hong, APAC Food and Drink Analyst

Table of Contents

  1. EXECUTIVE SUMMARY

    • Market context
    • [Graph] India: statements that describe consumers*, July 2020
    • [Graph] India: consumers'* post-COVID-19 food and drink resolutions, July 2020
    • What consumers want and why
    • [Graph] India: innovations that would encourage consumers to consume instant noodles/instant pasta more, by age, Oct 2020
    • [Graph] India: attributes of instant noodles in a packet, by gender and age, Oct 2020
    • Opportunities
    • [Graph] India: innovations that would encourage consumers to consume instant noodles/instant pasta more, by parental status, Oct 2020
    • Mintel predicts
  2. the IMPACT OF COVID-19 ON instant noodles/instant pasta

    • [Graph] India: COVID-19 and its impact on important factors when choosing food going forward*, July 2020
  3. KEY TRENDS

    • Global trends and how they are playing out in India
    • Key drivers
    • [Graph] India: demand for instant noodles, 2015-19
    • [Graph] India: most important factors when consumers* shop for food, July 2020
    • [Graph] India: consumers who like to experiment with new types of food, February 2019
    • [Graph] India: consumers who expect to spend more, less or about the same in each of the following categories over the next month, 11-21 September 2020
  4. CONSUMER INSIGHTS

    • Noodle and pasta consumption overview
    • [Graph] India: consumption frequency of instant noodles and instant pasta in the past six months, Oct 2020
    • [Graph] India: heavy users of instant noodles/instant pasta, by age, Oct 2020
    • [Graph] India: heavy users of instant noodles/instant pasta, by region, Oct 2020
    • [Graph] India: moderate users of instant noodles/instant pasta, by region, Oct 2020
    • [Graph] India: moderate users of instant noodles/instant pasta, by age, Oct 2020
    • [Graph] India: light users of instant noodles/instant pasta, by region, Oct 2020
    • [Graph] India: light users of instant noodles/instant pasta, by age, Oct 2020
    • [Graph] India: consumption frequency of instant noodles in a packet in the past six months, by socio-economic grouping, Oct 2020
    • Improving health credentials can spur consumption
    • [Graph] India: attributes associated with the following types of convenient packaged food options, Oct 2020
    • [Graph] India: innovations that would encourage consumers to consume instant noodles/instant pasta more, Oct 2020
    • [Graph] India: consumers who sometimes add fresh ingredients (eg vegetables) to instant noodles while preparing, by parent status by gender, Oct 2020
    • [Graph] India: innovations that would encourage consumers to consume instant noodles/instant pasta more, by consumption frequency, Oct 2020
    • [Graph] India: consumers interested in instant noodles/instant pasta specific for a particular demographic (eg senior, kids), household composition, Oct 2020
    • [Graph] India: consumers who agreed that instant pasta (eg Pazzta, Sunfeast Pasta Treat) is a product for children, by parent status by gender, Oct 2020
    • Offer more flavourful options
    • [Graph] India: attributes associated with instant noodles in a packet/in a cup and instant pasta, Oct 2020
    • [Graph] India: the attribute of limited flavour associated with instant noodles in a packet/in a cup and instant pasta, by gender, Oct 2020
    • [Graph] India: the attribute of limited flavour associated with instant noodles in a packet/in a cup and instant pasta, by age, Oct 2020
    • [Graph] India: interest in local regional flavours or international flavours, by age and gender, Oct 2020
    • [Graph] India: innovations that would encourage consumers to consume instant noodles/instant pasta more, Oct 2020
    • [Graph] India: consumers who are interested in instant noodle/instant pasta with regional or international flavours, by household monthly income and by city tier, Oct 2020
    • Focus on opportunities for premiumisation by turning into a meal
    • [Graph] India: attitudes towards instant noodle/instant pasta, Oct 2020
    • [Graph] India: consumers who associate instant noodles/instant pasta as an alternative to a meal, by household monthly income, Oct 2020
    • [Graph] India: consumers who are interested in instant noodle/instant pasta with meat chunks, by monthly household income and by city tier, Oct 2020
    • [Graph] India: consumers who are interested in their instant noodles having more soup/broth while preparing, by gender, region and monthly household income, Oct 2020
    • [Graph] India: innovations that would encourage consumers to consume instant noodles/instant pasta more, Oct 2020
  5. Market applications

    • Better-for-you choices
    • [Graph] India: instant noodle/instant pasta launches by select claims, Nov 2016-Oct 2020
    • Interesting flavours can inject a sense of excitement
    • [Graph] India: instant noodle and instant pasta launches by flavour, Nov 2016-Oct 2020
    • Explore options to premiumise for in-home meals
    • [Graph] India: instant noodle and instant pasta launches by select claims, Nov 2016-Oct 2020
    • Global innovations
  6. Appendix

    About the report

    This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

    Market

    Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

    Consumer

    Mintel’s proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

    Brand/Company

    Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

    Data

    Market reports provide appendices of data to support the research and insight produced. Our databoks* are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

    *databooks not available with UK B2B reports (all priced at £1,495).

    Below is a sample report, understand what you are buying.

    Click to show report
    India Consumer 2024 Sample Cover

    Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Our reports are available to download in PDF and PPT formats.

    Trusted by companies. Big and small.

    Want to speak to us directly?

    Contact us with your enquiry and our expert global team can help.

    Get in touch