2021
0
Thailand Oral Hygiene Market Report 2021
2021-05-04T11:05:28+01:00
REP2A969920_6480_4249_B9A2_077027942ED0
2195
137522
[{"name":"Oral Care","url":"https:\/\/store.mintel.com\/industries\/beauty-personal-care\/toiletries\/oral-care"}]
Report
en_GB
Oral care cannot keep up with consumers' changes, hindering its potential growth. It is time to re-examine the need gaps and revolutionise.Pongpera Mitradarmbidhaks, Associate Director - Consumer Reports South…

Thailand Oral Hygiene Market Report 2021

£ 2,195 (Excl.Tax)

Report Summary

Oral care cannot keep up with consumers' changes, hindering its potential growth. It is time to re-examine the need gaps and revolutionise.

Pongpera Mitradarmbidhaks, Associate Director – Consumer Reports South APAC – Beauty & Personal

Table of Contents

  1. Executive Summary

    • Market context
    • [Graph] Thailand: positioning claims in oral care, Mar 2018-Feb 2021
    • What consumers want and why
    • Opportunities
    • Competitive landscape
    • Mintel predicts
  2. key trends

    • [Graph] APAC: top 10 markets of oral care launches, Mar 2018-Feb 2021
    • [Graph] Thailand: oral care launches by sub-category, Mar 2018-Feb 2021
    • [Graph] Thailand: top 10 category claims in oral care, Mar 2018-Feb 2021
    • [Graph] Thailand: positioning claims in oral care, Mar 2018-Feb 2021
    • [Graph] Thailand: demographic age group claims in oral care, Mar 2018-Feb 2021
    • [Graph] Thailand: top five flavour groups in oral care, Mar 2018-Feb 2021
  3. key drivers

    • [Graph] Thailand: financial status by monthly household income, September 2020
    • [Graph] Thailand: "How worried are you about the risk of being exposed to the coronavirus (also known as COVID-19)?", March-September 2020
  4. global trends and how they are playing out in thailand

    • consumer insights

      • Oral problems by age group
      • [Graph] Thailand: oral problems experienced, February 2021
      • [Graph] Thailand: oral problems experienced by age group, February 2021
      • [Graph] Thailand: oral problems experienced by age group, February 2021
      • [Graph] Thailand: oral problems experienced by age group, February 2021
      • Oral care product discovery
      • [Graph] Thailand: % of where the following product categories were bought in the past 12 months, January 2020
      • [Graph] Thailand: motivators that would encourage consumers to adopt online shopping or shop online more frequently, January 2020
      • Product usage
      • [Graph] Thailand: oral hygiene products usage (other than regular toothbrush and toothpaste), February 2021
      • [Graph] Thailand: toothpaste selection criteria, February 2021
      • [Graph] Thailand: functional claims in oral hygiene, Mar 2018-Feb 2021
      • [Graph] Thailand: herbal ingredient as toothpaste selection criteria, February 2021
      • [Graph] Thailand: flavour as toothpaste selection criteria, February 2021
      • [Graph] Thailand: attitudes toward local products, by age group, Dec 2020
    • market applications

      • Revive functional hygiene claims for the 'next normal'
      • Target new demographic segments
      • Navigate value positioning with ecommerce
      • Who's innovating
      • Global innovations
    • Boardroom checklist

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