2023
9
Germany OTC Analgesics, Cough, Cold and Flu Remedies Market Report 2023
2023-10-17T14:57:25+01:00
REP8DF8B5C4_8E30_4128_9E76_2927AE3E1FB2
2195
167311
[{"name":"OTC Medications","url":"https:\/\/store.mintel.com\/industries\/health-wellbeing\/healthcare-medical\/otc-medications"}]
Report
en_GB
As the category emerges stronger from the turbulent pandemic years, brands are set to further make their mark with a preventative approach to health concerns and remedies designed for women…

Germany OTC Analgesics, Cough, Cold and Flu Remedies Market Report 2023

£ 2,195 (Excl.Tax)

Report Summary

As the category emerges stronger from the turbulent pandemic years, brands are set to further make their mark with a preventative approach to health concerns and remedies designed for women to address gender biases.

Hannah Sandow, Health & Wellbeing Senior Analyst, Germany

Table of Contents

  1. EXECUTIVE SUMMARY

    • Key issues covered in this Report
    • Market context
    • Graph 1: incidence of reported influenza cases per year, 2018-22
    • Mintel predicts
    • Opportunities
    • Graph 2: experience of cough, cold, flu in the last 12 months, by any children, 2023
  2. MARKET DRIVERS

    • The German economy
    • Graph 3: key economic data, in real terms, 2019-24
    • The impact of the economy on OTC analgesics and cough, cold and flu remedies
    • Public health
    • Graph 4: incidence of reported influenza cases per year, 2018-22
    • Demographic changes
    • Graph 5: index of live births, 2007-22
  3. WHAT CONSUMERS WANT AND WHY

    • Experience of pains and ailments
    • Graph 6: experience of pains/ailments in the last 12 months, 2023
    • Graph 7: experience of pain, by generation, 2023
    • Graph 8: experience of pains/ailments in the last 12 months, by gender, 2023
    • Pain relief used
    • Graph 9: pain relief used in the last 12 months, 2023
    • Usage of OTC pain remedies
    • Graph 10: usage of OTC pain remedies in the last 12 months, 2023
    • Graph 11: usage of topical OTC pain remedies, by generation, 2023
    • Factors in choosing OTC pain remedies
    • Graph 12: factors in choosing OTC pain remedies, 2023
    • Experience of ailments
    • Graph 13: experience of cough, cold, flu in the last 12 months, by any children, 2023
    • Treatments used for ailments
    • Graph 14: treatments used for ailments in the last 12 months, 2023
    • Usage of OTC cough, cold or flu remedies
    • Graph 15: usage of OTC cough, cold, or flu remedies in the last 12 months, 2023
    • Factors in choosing OTC cough, cold and flu remedies
    • Graph 16: factors in choosing OTC cough, cold and flu remedies, 2023
    • Graph 17: factors in choosing OTC medication, by type of treatment, 2023
    • Graph 18: repertoire of OTC cough, cold and flu remedies used in the last 12 months, 2023
    • Behaviours towards pain, cough, cold and flu management
    • Graph 19: behaviours towards pain, cough, cold and flu management, 2023
  4. LAUNCH ACTIVITY AND INNOVATION

    • Graph 20: NPD in healthcare, by top three sub-categories, 2018-23
    • Pain relief
    • Graph 21: NPD in pain relief by format type, 2018-23
    • Graph 22: NPD in pain relief by top ten claims*, 2018-23
    • Decongestive, cough, cold and flu relief
    • Graph 23: NPD in decongestive, cough, cold and flu relief by top ten claims*, 2018-23
    • Graph 24: NPD in ingestible decongestive, cough, cold, flu liquids and lozenges, by flavour, 2023
    • Advertising and marketing activity
  5. MARKET SIZE, SEgmentation AND FORECAST

    • Graph 25: retail value sales of OTC analgesics, cough, cold and flu remedies, 2018-22
  6. APPENDIX

    • Appendix – products covered, abbreviations, consumer research methodology and language usage
    • Appendix – market size and central forecast methodology

About the report

This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

The consumer

What They Want. Why They Want It.

The Competitors

Who’s Winning. How To Stay Ahead.

The Market

Size, Segments, Shares And Forecasts: How It All Adds Up.

The Innovations

New Ideas. New Products. New Potential.

The Opportunities

Where The White Space Is. How To Make It Yours.

The Trends

What’s Shaping Demand – Today And Tomorrow.

Below is a sample report, understand what you are buying.

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Germany Sample Report Cover

Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Our reports are available to download in PDF and PPT formats.

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