Recent patents highlight skin longevity advancements through cellular repair, personalisation and holistic gut-skin approaches.
Neha Srivastava, Senior Patent Analyst – Food & Drink and Beauty & Personal Care
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- What you need to know
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WHAT CONSUMERS WANT AND WHY
- Consumers are interested in longevity-inspired skincare and edible beauty products
- Skin longevity is underpinned by factors like cellular health, personalisation and holistic skin-body approaches
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PRODUCT INNOVATION TRENDS
- Focus on ingredients driving longevity in face and neck care innovation
- Graph 1: % of face/neck skincare launches featuring the word ‘longevity’ on pack, which contain selected ingredients, 2020-25
- Boost skin longevity through cellular repair, analysis and a holistic approach
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THE PATENT LANDSCAPE
- Skin anti-ageing patent trends reflect evolving consumer demand and technological breakthroughs
- Graph 2: number of patents related to skin anti-ageing compositions, products and ingredients, published each year, 2015-25
- Asian countries dominate patent grants for skin anti-ageing benefits
- LG Household & Health Care leads in skin anti-ageing patents
- Graph 3: top 10 organisations with granted patents related to skin anti-ageing compositions, products and ingredients, 2025
- Delay ageing through cellular regeneration
- Redefine skin longevity at cellular level
- Target longevity genes to prolong youthful skin
- Peptides repair skin cells for rejuvenated skin
- Consider telomerase-boosting skincare for youthful skin
- Stem cell-based skincare can improve skin longevity
- Unlock longevity through personalisation
- Skin analysis has the potential to elevate skin health
- Redefine skin longevity through genetic analysis
- Harness the potential of personalised skin microbiome testing
- Explore skin flora genetics and metabolism for personalised product recommendations
- Support skin health through the gut-brain axis
- Edible beauty launches highlight the gut-skin and brain-skin connections
- Graph 4: % of vitamin and dietary supplement launches with a digestive health claim, which also feature a beauty benefit; skin, nails and hair; or brain and nervous system claim, 2020-25
- The gut-skin axis is inspiring skin health launches
- Enhance skin from the inside out by supporting gut health
- Achieve skin longevity through the skin-brain axis
- Tackle stress and boost sleep quality to unlock healthier skin
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KEY TAKEAWAYS
- Key takeaways
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APPENDIX
- Research methodology
- Key patent examples related to skin longevity
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