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- All Industries /
- Beauty and Personal Care /
- Patent Insights: Trending VMS Ingredients in BPC
Capitalize on consumer interest in immunity support and ingestible beauty with topical skincare claims inspired by top vitamins, minerals and supplements.
Anna Keller, Global Senior Beauty Analyst
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WHAT CONSUMERS WANT AND WHY
- Graph 1: natural ingredient perceptions, 2022
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PRODUCT INNOVATION TRENDS
- Graph 2: number of new skincare product launches with a ‘vitamin/mineral-fortified’ claim, 2018-22
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THE PATENT LANDSCAPE
- Graph 3: patents related to the use of minerals in skincare and beauty products, published each year, 2013-23
- Graph 4: patents related to the use of vitamins in skincare and beauty products, published each year, 2013-23
- Graph 5: top 10 organisations with granted patent families related to the use of minerals in skincare and beauty products, 2023
- Graph 6: top 10 organisations with granted patent families related to the use of vitamins in skincare and beauty products, 2023
- Vitamins
- Minerals
- Supplements: exosomes
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KEY TAKEAWAYS
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APPENDIX
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