2021
0
Thailand Salty Snacks Market Report 2021
2021-03-19T12:01:05+00:00
REP3A6B2888_BCF1_4202_AE20_3FC40D43304D
2195
135693
[{"name":"Snacks","url":"https:\/\/store.mintel.com\/industries\/food\/snacks"}]
Report
en_GB
Comforting snacks find increasing relevance in times of fear and isolation caused by COVID-19. Brands navigating this crowded space encourage more mindful snacking.Kornthanin Wichaijiranath, Research Analyst - Food &…

Thailand Salty Snacks Market Report 2021

£ 2,195 (Excl.Tax)

Report Summary

Comforting snacks find increasing relevance in times of fear and isolation caused by COVID-19. Brands navigating this crowded space encourage more mindful snacking.

Kornthanin Wichaijiranath, Research Analyst – Food & Drink

Table of Contents

  1. executive summary

    • Market context
    • What consumers want and why
    • Opportunities
    • The competitive landscape
    • Mintel predicts
  2. Key trends

    • Global trends and how they are playing out in Thailand
    • Key drivers
  3. consumer insights

    • Salty snack consumption
    • [Graph] Thailand: types of salty snacks eaten in the past six months, December 2020
    • [Graph] Thailand: salty snack consumption occasions, December 2020
    • [Graph] Thailand: consumption of selected salty snack types in the evening, by age group, December 2020
    • [Graph] Thailand: consumption of selected salty snack types in the afternoon, by age group, December 2020
    • [Graph] Thailand: consumption of selected salty snack types in the afternoon and evening, by gender, December 2020
    • [Graph] Thailand: consumption of selected salty snack types in the morning, by age group, December 2020
    • Factors influencing salty snack purchasing
    • [Graph] Thailand: most important factors when buying salty snacks, December 2020
    • [Graph] Thailand: most important factors when buying salty snacks, by age group and income, December 2020
    • [Graph] Thailand: most important factors when buying salty snacks, by area and income, December 2020
    • Attitudes towards salty snacks
    • [Graph] Thailand: attitudes towards salty snacks, December 2020
    • [Graph] Thailand: attitudes towards salty snacks, December 2020
    • [Graph] Thailand: salty snack attitudinal segments, December 2020
    • Salty snack purchase channel
    • [Graph] Thailand: salty snack purchase location preference, by age and area, December 2020
    • [Graph] Thailand: salty snack purchase location preference, by age and region, December 2020
    • [Graph] Thailand: salty snack purchase location preference, by age and income, December 2020
  4. market applications

    • [Graph] Thailand: salty snack launches by selected sub-categories, 2018-20
    • [Graph] Thailand: salty snack launches, by selected claim categories, 2016-20
    • Opportunity 1: elevated snacking experience
    • Opportunity 2: encourage mindful snacking
    • [Graph] Thailand: salty snack launches by selected health-related claims, 2017 vs 2019
    • [Graph] Thailand: vegetable snack launches by selected vegetable ingredients, 2018-20
    • Opportunity 3: snacking gets more convenient
    • Global innovations
  5. appendix

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